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Knowledge Base Articles

  • A Water Bottle With A Straw - A Useful Tool

    A water bottle with straw is a useful tool for a marketing tool or as an addition to any athlete's kit of equipment. Hydration is an important part of good health, which makes bottles of all sorts an ideal candidate for a good advertising campaign. As all people, not just sports enthusiasts, can benefit from having a high quality water bottle, companies are taking advantage of this to reach large audiences of individuals with a broad range of interests. This can lead to a unique situation for both the company and for the consumer. Whether you are looking for a bottle to call your own, or if you represent a company seeking to do expanded promotions, there are a few things that you need to keep in mind. A water bottle with straw can be used to ensure proper hydration. This is the most obvious use of this style of bottle. However, most people do not realise how useful these bottles are at preventing you from drinking too much too quickly. When the   
  • Promotional Gifts - Ultimate Business Strategy

    The four important components of marketing are: product, price, place and promotion. Promotion is the communication with clients or customers using advertising (print, T.V, etc), public relations, point of sale and word of mouth. To make your business successful or to derive expected business profits, you need to focus on these 4 P's. The fierce competition in the market doesn't give much scope to play with product, price and place. Every company more or less is on same ground on these. The fourth P i.e. promotion provides the cutting edge to the company. That's why companies use astronomical amounts of money to promote their products and services aggressively. In promotional campaigns, promotional gifts play an important role. So much so that it is often referred to as an ultimate strategy in promoting businesses. Why distributing promotional gifts is an ultimate business strategy? Experts online believe that promotional products are an ultimate business strategy becau   
  • The Many Benefits Of The Stainless Steel Water Bottle - The Green Bottle Is Here!

    With most everything going green today, it makes perfect sense that there would be a smart alternative to plastic bottles. With the popularity of bottled water, I was pleased to discover the "green bottle", the stainless steel water bottle that simply makes sense and is the smart choice over plastic bottles. It really is the "makes sense"option especially when it comes to buying the perfect container for you to take with you when you want to travel with liquids. If you are looking for an alternative to plastic water bottles, consider getting a stainless steel water bottle for your water and other beverages. I recently did some online research about green bottles, and I discovered that there are many varieties from which to choose from. To begin with, let's briefly discuss the problems with plastic bottles. Using plastic bottles for your water no longer seems to make sense. Recent studies have come out reporting serious health issues with BPA, a   
  • Promotional Water Bottles Boost Sport and Leisure Marketing Campaigns

    Any business involved in the sports, leisure or fitness industry will never fail to do well in promoting their brand by splashing it onto a water bottle! These are one of the most used items in this industry, giving a range of businesses the perfect opportunity to advertise and build brand loyalty in an innovative way. These products are appreciated by runners; joggers; hikers; cyclists; footballers; golfers; athletes; dancers; gym and fitness class goers; fitness instructors and personal trainers. But they also make a fantastic accessory for anyone else that is on the go such as a commuter or busy mum. Branded they can show off your trademark logo and message making a highly effective marketing campaign because they: o Act as a gift that customers appreciate - thus raising your public image and encouraging brand loyalty o Remind customers about you every time they are used o Go everywhere - imagine how many people will s   
  • Resell Promotional Merchandise For Profits

    The big question in corporate promoting is how to successfully advertise a business without having to rob corporate coffers of all its money in order to do so. Corporate promoting can add up to quite a sum and reduce profits for a business if care is not taken to protect against this. The answer to how to successfully promote business without losing your shirt is to engage in intelligent corporate promoting. Make intelligent corporate promotional moves such as opting to resell promotional merchandise for profits. The first key to making this work is to select promotional merchandise with the highest resale probability. Promotional merchandise such as travel accessories, coffee mugs, key rings, magnets, calculators, clocks, pens, conference bags and folders, umbrellas, golf gifts, watches, wallets, shirts, and mouse pads. These are all very good choices in promotional merchandise that you can resell for profits because these are things people use often and are most apt to purch