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Knowledge Base Articles

  • Fresh Promotional Product Tactics To Push Company Memorability

    As successful brand-building, company-strengthening and sure-fire marketing components, promotional products have proven to be vital ingredients to the melting pots of both trade shows and marketing campaigns. Yet, many times, and usually more often than not, promotional products find themselves being added and utilized haphazardly, making promotional recipes taste a bit off, a bit short or too full or something. Instead of being out and boldly visible - and preferably being used, repetitively so - promotional items are usually hidden and tucked away in back drawers, left to collect dust and not necessarily accomplish what they were set out or intended to do, which is, to no surprise, promote. Thus, usual promotional-scenarios-gone-wrong involve opening a top desk drawer chock full of multiple brand names inscribed on a clustered bunch of assorted sticky-pads, pens and desk-top calendars of old - all promotional failures. Promotional Loses: May They "R.I.P." What'   
  • Promotional Gifts Don't Have to Break Your Promotional Budget!

    If there is one thing you have to do consistently when you own a business, it is advertise and promote. When your name is unknown, so are your products and services. No one will come looking for you if that is the case. However, when you give promotional gifts, you get your name out there to prospective customers and clients. Once your business's name is known, people will seek what you specialize in and allow you to work for them. The first thing to remember about a gift is you have to make it seem like something other than a token give away item. To do this, you need to make it look like a present. The easy way to do this is to place any promotional products into a promotional bag! Bags with tissue paper are currently a common form of "gift wrap", and when you have your business name right on the paper bag, it will put your company's name and logo in the mind of the gift recipient and anyone in their vicinity. With paper promotional bags starting at as little as £0.45, the c   
  • How to Verify Reliable China Suppliers?

    How to verify reliable China Suppliers? I had been asked this question for many times. This article tells you all about How To Verify China Suppliers when starting an import export business with China. Things You'll Need     You need distributing connection and know where to sell in your country before importing procedure.     Initial info of price margin between China and your local market. Instructions         1 Introductions, Referrals and Word-of-Mouth Recommendations.             People are doing business with those they know, specially for their international business. Same as you are seeking a job in job marketing, referral and network is the most successful way people get hired. You need to research as much as you can, find out anyone you know and ask them if they have reliable connections in China and doin   
  • How To Source And Import From China - Managing Risk

    Importing products from China is a great way to locate new business opportunities and increase profit growth. While the initial stages can be complicated, the payoff in terms of both immediate profit and long-term success is tremendous. Sourcing products from other countries, however, comes with its share of potential risks. It is recommended that first-time buyers follow certain precautions before embarking on any potential transaction. Locate The Right Product The first step is to locate a suitable product that interests you. Try to obtain as much information as possible about the demand for prospective products in your local market. Make sure that sourcing your chosen product from China is truly a cost-effective proposition. Factors like retail margins, VAT, insurance, taxes and freight and currency differences all affect the final retail price and many first-time bargain hunters end up sourcing a product at a price that is too high   
  • Should I Promote With Custom Baseballs?

    If you are a small business owner, you understand how difficult it can be to stay visible in the marketplace. To move from "survive" to "thrive," you need an unforgettable marketing strategy. Printing your company's information on offices supplies and apparel is a smart and affordable way to impress consumers. But have you ever considered advertising yourself on athletic gear? Maybe you should, especially if you really consider just how many people are invested in the watching and playing of sports. Do you have a customer who enjoys playing golf on the weekends? Why not give him a golf shoe bag at your next meeting? Is your coworker in a soccer league? A personalized soccer ball would speak right to her heart. Does your potential client hold World Series Tickets? At the end of your meeting, present him with a gift that not only piques his interest, but also leaves behind a favorable impression - the gift of custom baseballs.    

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