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Knowledge Base Articles

  • The Value of Partnerships in Chinese Wholesale Business

    This article is based on the notion that Chinese markets typically encourage cooperation between merchants. This is an important consideration for anyone that wishes to penetrate that market. It is also an important consideration from the perspective that it can make your business much more profitable than its current status. Making the best out of partnerships in Chinese wholesale business The key to long term success in the Chinese wholesale market is to build partnerships. These partnerships will help you to make sense of the market and deal with all the changes that are happening within the industry. You will also get assistance from the various people that are within the loop: Reciprocal assistance: Make sure that you are providing some sort of service in return for the support that you get from your colleagues. If you are aggressively single minded then that might end up killing the business relationships. For example   
  • Eco Friendly Water Bottle - A New Improved Solution to Quenching Your Thirst

    An eco friendly water bottle is the new great way for quenching your thirst while at the same time combating the negative effects of plastic bottles on the environment. Many city councils have adopted the stance of providing water filters that feed water from the mains rather than providing bottled water for their staff. Unfortunately they still provide plastic cups to drink it out of. Disposing of the mountains of plastic bottles that are discarded each and every year is an environmental disaster and costs billions of dollars. Besides the major negative environmental effect is the fact that the bottle actually seeps out toxic chemicals into the drinking water and depending on the length of time from bottling to consumption depends on how much toxicity is present in the water. With this in mind well known expensive brands of mineral water that are transported all over the world provide a greater health risk. When yo   
  • Personalized Sports Bottle Promotions Combat the Environmental Hazards of Bottled Water

    The environmental hazards and health risks of drinking bottled water are making the evening news and the front pages of newspapers around the country. Including a personalized sports bottle in your next promotion is a smart, timely, socially conscious, and environmentally friendly way to promote your message. The health risks of BPA (or Bisphenol A) and the DEHP (Bis 2-ethylhexyl phthalate) on developing fetuses, infants and children have been widely circulated throughout the media for the last few years. Who would have thought that something as harmless looking as bottled water could cause miscarriage, birth defects including genital deformities, impotency, child obesity, thyroid complications, irregular dopamine activity resulting in hyperactivity, and increased risk of breast and prostate cancer. However drinking bottled water is not just a health risk, it is one of the most environmentally damaging practices of the 21st century. He   
  • Why Should I Use Promotional Items To Advertise My Business?

    There are so many reasons to use promotional items to advertise your business! How can the promotional items benefit your business and increase your sales? Check out these reasons: When you give out promotional items, it will be thought of as a "gift" by the person picking it up or receiving it. Most think of a "gift" positively, which will result in positive thoughts about your business. This is true no matter how the customer receives the promotional items. The scenarios are endless! At the end of a purchase, you could thank the customer with a promotional gift. At a conference or expo, you can have attendees sign up for a mailing list and not only get your future mailings, but get a promotional item. You can even give promotional items to your employees - like stress relievers or company shirts - and make them feel positively about the place they work. Promotional items make everyone and anyone picking them up feel appreciated    
  • What Goes Into Your Promotional Conference Folders?

    Promotional conference folders can be used to promote your business in many different ways. Most often, they're handed out at industry conferences and seminars, either by the organizers or by individual presenters. They may be used in lieu of presentation folders to deliver sales presentations to prospective clients, distributed to employees and sales staff to hold their sales materials or used to hold agendas and meeting materials at board meetings or other important events. What goes into your promotional conference folders depends on their intended use. The Standard Promotional Conference Folder When you organize a conference, the promotional conference folder presents an opportunity to offset some of the expenses of the conference itself. Generally, the conference sponsor earns top billing and their name on the front of the conference folder (along with the most real estate on the conference bag and other promotional materials). Other sponsors are usually invited to   

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