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Knowledge Base Articles

  • What is the Difference Between Drop Shipping, Light Bulk and Wholesale?

    When ordering products from a retailer, the retailer may utilize different procedures to get the product to the customer or business. The three most popular procedures are drop shipping, light bulk and wholesale. Depending upon the specific order and/or the requests of the customer, one or all them may be utilized. To make the best decision as a retailer, it is important to know the specific differences between each procedure. Drop shipping is an agreement to have your vendor ship directly to your customer. The world of e-commerce has showed a marked increase in the use of drop shipping. If starting your own business online is of interest to you, then drop shipping may be the answer. No need to deal with developing new products, finding a storage area for these products, or developing a shipping/receiving infrastructure. What drop shipping does is allow you to sell high quality products on your website and have someone else worry about getting    
  • How To Offer Wholesale Promotional Products To Benefit Your Company

    There are a number of different businesses that may want to successfully offer promotional products to their clients of consumers in order to increase consumer loyalty or word of mouth about the company. However, some business owners may be afraid of the cost of this type of investment and they may worry that they will not be able to make up for the overhead that providing these types of materials to the clients and consumers in a way that would make them beneficial in the long run. When it comes to this concern, business owners need to be aware of the different ways in which promotional products can be offered to consumers in a cost effective and more fail-proof manner that will increase interest and appreciation for the particular company. Looking at small changes to benefit the company in the purchase of promotional products can actually make a big difference and increase the chance of success when it comes to attaining the goals and desires of th   
  • Water Bottles Market Your Company to the Masses

    When you buy a newspaper ad, you pay several hundreds of dollars and you are able to market yourself to a few hundred people. Essentially, you are paying one dollar for each customer. When you advertise on television, you pay thousands and reach a few thousand. In this regard, you are paying about two dollars for each customer that comes in your store. This means if you pay $4,000, you should get about 2,000 customers after the television ad. However, why spend this much and get only a few results when you have something like promotional gift marketing. When you use promotional gift marketing with something like water bottles, you are marketing your company to a lot of people for a very small amount of money. For example, if you spend two dollars on every bottle, and each bottle brings in four customers, you are paying $.50 per customer, and that is much better return on investment than through television and newspaper advertising. How can some   
  • Custom Water Bottles for Your Team or Business

    Have you considered starting up a rewards or incentives plan for your employees? Have you been considering different ways to advertise your company and get more exposure? If you are like most company owners, you are aware that rewards or incentive plans are a great way to motivate your staff to strive to work harder at their job as well as enhancing overall the mood in the work environment. Now there is a way not only to make your employees happier but also to get your company more exposure at the same time. Rewarding your employees Finding ways to boost productivity and let your employees know that they are appreciated can be done in multiple ways. There are those company owners that have implemented incentive programs to let employees know their work makes a difference, that their loyalty matters. Other employers implement rewards to motivate their employees to achieve specific company goals. Regardless of the reasoning behind it, wh   
  • Top Tips For Buying Custom Promotional Items

    So before we discussed choosing the right promotional product to maximize return and we showed why USB drives make such a great promotional item for that purpose, based off their visibility, functionality, and longevity. Then we talked about how to buy these products to get the best price by dealing with companies that are order getters instead of order takers, looking past page one on a search engine and asking for wholesale partnering. Now we'll take a look at buying custom USB drives that have a good price/quality balance so that you aren't getting either too expense or too poor quality USB drives. Some background information about USB drives. As I said, USB flash drives have a primary component of a flash chip (what holds your data). These chips are traded on the open market and have a specific value that is based on market prices. This prices aren't negotiable. They are what the chip is worth. All other factors involved in the price of the