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Knowledge Base Articles

  • Keyring Wholesale - One Way of Reducing the Costs of Your Marketing Campaign

    Buying a particular variety of keyring at wholesale rates is one way of reducing the cost involved in your marketing campaign. Keyrings make excellent promotional gift items as they are used by almost all individuals in their every day lives. Whenever they lock or unlock anything they will look at your company's name printed on them. This will embed your company's name in the memories of the users. Whenever they need the products or services provided by your company, they will be reminded of the company whose name they look at every day. They will also recommend you to others among their family, friends and colleagues. In this way a keyring bought wholesale at affordable rates will propagate your company's brand name among a large target customer base. This kind of indirect marketing is not possible with any other medium of advertising. Most wholesalers of these simple yet effective gift items offer advice which helps you in choosing the right    
  • Preparing and Attending Canton Fairs - Critical Tips to Bear in Mind

    The bilingual Canton Fairs held in Guangzhou separately in April and October open a great door for businessmen around the world to gather together and explore more opportunities. If you've never been to Canton Fair before and are planning to attend the Fair, here are some tips to make clear what you have to prepare before the Fair and in the Fair. Preparation for the Canton Fair 1. A valid China visa and letter of invitation from a company or any institution in China. Also, register and apply on the official website of Canton Fair: cantonfair.org.cn. 2. Book hotels, and check about the transportation to Pazhou complex. 3. Learn a few basic Chinese daily sentences such as "Ni hao"(Hello), "Xie xie"(Thank you), "Zaijian"(See you). 4. Check which phase of Canton Fair covers your product categories, and acquaint with the map of Pazhou Complex. 5. Check the booth numbers of the suppliers you wish to visit. The boot   
  • Buzz Your Presence in a Refreshing Way With Promotional Water Bottles

    Promotional items have become a great way to spread awareness of your brand among your potential customers. Companies are quickly realizing this fact and are swiftly moving towards using free merchandises to promote their products and services in a very cost effective way. First of all advertising through television, print media and even internet is definitely costly, which consumes a major chunk of any company's marketing budget. That is where promotional products score a big way. They provide maximum area coverage with minimum budget. Promotional water bottles are perfect choice for promotion activities as they are extremely cheap and extremely useful. One of the biggest reasons behind the success of water bottles is that they are needed by everyone everywhere. All people irrespective of age and gender carry a bottle while traveling, jogging, exercising etc. Therefore, it is a perfect way to enter into the daily lives of customers. These bott   
  • Promotional Water Bottles Boost Sport and Leisure Marketing Campaigns

    Any business involved in the sports, leisure or fitness industry will never fail to do well in promoting their brand by splashing it onto a water bottle! These are one of the most used items in this industry, giving a range of businesses the perfect opportunity to advertise and build brand loyalty in an innovative way. These products are appreciated by runners; joggers; hikers; cyclists; footballers; golfers; athletes; dancers; gym and fitness class goers; fitness instructors and personal trainers. But they also make a fantastic accessory for anyone else that is on the go such as a commuter or busy mum. Branded they can show off your trademark logo and message making a highly effective marketing campaign because they: o Act as a gift that customers appreciate - thus raising your public image and encouraging brand loyalty o Remind customers about you every time they are used o Go everywhere - imagine how many people will s   
  • Making the Most of Promotional Merchandise

    Promotional advertising is one of the most cost-effective ways to advertise your business. Smart marketers know the impact that promotional items can have on a business. With the right items aimed towards your target market, your business can see a long-term impact, achieving a variety of company goals. Learn how your business can start making the most of promotional merchandise. You'll be surprised at how far one investment can take your business. What are your biggest company goals right now? Whether they're increasing sales, improving customer retention, motivating employees or a combination of these and other goals, promotional merchandise can be your best solution. There is a huge selection and variety of promotional items currently available on the market. From the trendiest piece of technology to mass distribution pens with your business name branded on the side, you can find the right promotional item for your business - and your target market. While searching th