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Knowledge Base Articles

  • Wholesale Mugs Can Be Excellent Promotional Items

    Promotional items have been used by companies for centuries. When you give free items to customers who use them frequently, your brand's recall value is greatly enhanced and people using them are greatly inclined to buy your products when they need it in future. There can be as many items to promote a business as you can think of, but if you buy them in wholesale, you are likely to save a fortune as buying in bulk saves you a lot and you pay just a fraction of the price of a piece this way. Among promotional items that are being bought in wholesale are key rings, calendars, caps, mugs and many more things. Among these wholesale mugs have been found to be extremely powerful in increasing the recall value of your product or service as coffee mugs are items that are used daily and people develop a sentimental attachment with them. As a marketing tool, wholesale mugs have been found to be very effective. They are something that people use in any ca   
  • Wholesale Mugs: Useful Marketing Tool

    The mugs were available in the world long before the coffee beans were produced. Surprised? Yes, it's true that people were familiar to the use of mugs in ancient times too. Now that coffee has become very popular beverage, there is a huge variety of coffee mugs available in the stores. Keeping people's fixation and passion towards coffee, many companies are now giving away custom mugs to people as their promotional products. With over fifty percent American population drinking coffee everyday, imagine how many people your wholesale mugs can reach in the shortest span of time. Is it possible to reach even half of that many people in one go with the help of any other source of advertising? No! Giving away the wholesale mugs as your promotional product can achieve that goal. Mugs are available in different shapes and colors. You can select one from vast variety available. There are many companies specializing in customizing various produ   
  • Finding a Marketing Strategy - Promoting Your Business With Promotional Items

    What is the best way to get your business noticed? Advertising is one way, but it can have a reasonably short shelf-life. You need something that will make your target market think of you on a regular basis. Many companies have promotional products that they distribute to either potential customers to lure them in or current customers to thank them for their business, or through participation in fundraisers to reach a broader audience. These promotional items are always sold in bulk, with wholesalers offering the best opportunities for variety and price. When looking for a product to help promote your business, you need to plan ahead. It becomes part of your marketing strategy. If you are going to be providing promotional items for a non-profit fundraiser, you need to think about the following: Once you decide what item you will purchase, you need to find an appropriate wholesale supplier. There are several things to look for when sear   
  • Wholesale Gifts - How To Create Business & Loyalty

    The wholesale gifts industry is estimated to be in $18.01 billion business by the Promotional Products Association International (PPAI). On the PPAI site, they explain how companies now have a more significant grasp of the important correlation between promotional products and business growth. Just think about for a minute how important of a role gifts play in building a business. Being able to give that strategic gift at the right time to the right client is key. It is not because you're bribing your client to do business with you, however it is because you are aware of what they like and you prove to be thoughtful enough to spend your time and money on their needs. That is why the wholesale gift industry is so huge today. We are in the sports memorabilia industry and hundreds of huge corporations purchase sports memorabilia and collectibles to give away to their clients, customers, and employees. Sports incentives work very well beca   
  • Are Design and Quality Important For Promotional Gifts

    Whether it is your objective or not, gifting promotional items to your clients will not only help you strengthen existing relationships with clients but also enable you to create new ones. Promotional gifts are usually embossed with the company logo letting companies and organisations to stay in the consciousness of customers. Every company is trying to get their brand name in the spotlight and the use of promotional products in this regard has become frequent. Every one wants to select the 'right' product to draw the focus of the customer. In such cases it becomes equally important for companies to pay attention to the design and quality of the products they choose. Who does not like to receive free gifts? And if the gift is appealing and something what you desire, it is like icing on a cake. Gifts like these not only create an impact but are also used regularly. A promotional gift with the right blend of design and quality can help create a need for it. A lack of either of t