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Knowledge Base Articles

  • Promotional Travel Mugs for Advertising

    Any business that wants to experience growth must invest in advertising and marketing because without the exposure, the business will remain unknown and will not be able to attract traffic to itself. This is what makes promotional products very ideal for publicity with a view to making a brand visible. Promotional mugs are great for making a business known because they are unique in the promotional products industry. Promotional travel mugs are also long lasting, practical and flashy and are great for creating an impact. Because travel mugs are not expensive, when you customize them with your company's name, logo and perhaps a special message, you make them a giveaway gift that is wonderful and has great value. Travel mugs are also acceptable because of their inclusive appeal making them a gift that can be given to anyone. They will last for long and will be used over and over again. A promotional product that is functional will genera   
  • Metal Water Bottles - Is a Metal Bottle a Better Choice for Storing Drinking Water?

    Finding a place to store clean drinking water is a challenge. There have been many experiments as well as innovations which have been adopted from time to time. Metal water bottle is a latest one that seems to cater to almost all concerns about storing healthy drinking water. Why metal, plastic drinking water bottles are great too, aren't they? Yes, plastic bottles were great too. But there are concerns being raised about the contents of chemicals used in these. Presence of chemicals like the BPA have made it necessary for Governments of several countries to rethink the use of plastic for storing food stuff. BPA is currently being used as a binding agent for all plastic material. This includes water bottles, baby feeding bottles, plates, etc. People who love the planet Earth are rethinking about extensive use of plastic since it is not environmentally friendly. It takes longer to disintegrate plastic than any other material.    
  • Who Buys Promotional Items?

    The promotional items and associated gift industry is a growth sector with sales soaring in to the billions. Have you ever wondered who buys all these promotional items? If you guessed that the top buyers are big spending blue chip businesses and organizations who want to advertise and market their product lines, you'd be wrong. An industry study identified the top twenty-five industries that purchases promotional items and gifts by the amount spent. The results below might well surprise you. 25. The petroleum industry, including gas stations, oil distributors and refineries 24. The travel industry, including airlines, bus, trains, cruise lines and travel agencies 23. Food processors and beverage bottlers 22. Retailers and shopping malls 21. Pharmaceutical and chemical companies 20. Utilities like gas, electric and telephone companies 19. Telecommunications companies like cell phone and internet provide   
  • How to Find the Best Promotional Items and Corporate Gifts

    As a business owner or corporate gift buyer you know how hard it can be to find just the right promotional items or business gifts. Do a search on Google and you have literally millions of choices staring you in the face. It's hard to find the best deal on the best item. But all that's about to change. I worked in the industry for years and I can tell you that there's a lot of money "left on the table" when you're looking at higher end products and plenty of "overstock" options when looking for the good old cheap promotional items like pens and key chains. For this article I'll focus on corporate gifts and business promotional items. More specifically let's look at those that can be laser engraved since these often carry a higher perceived value by the recipients (when fine woods are engraved, etc.) The first thing you want to do is get some inside information on what the promotional company is paying for a product versus what it charg   
  • General Wholesale - First Step to Make in Starting a General Wholesale Clothing Business

    At present, general wholesale products are widely distributed all over the world with use of the great innovations of technology. The internet has served millions of businessmen, being a useful tool of increasing the reach of their trading market to the different potential customers around the world. Like wholesale clothing, these products can now easily be sold and purchased online. Wholesalers started by choosing the right products to sell, become part of a wholesaler group, and finally promote their products. In their products' promotions, they do not have to do it all by themselves. They have all planned out and have chosen every vendor or promoter, negotiated with product manufacturers, and already had their reliable suppliers. After all of these, they start selling their products. And in selling their products, they have already differentiated their own original price to the general wholesale purchasing price. Beforehand of getting themse