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Knowledge Base Articles

  • Shenzhen Factory Inspection - Making the Best of The World's Manufacturer

    Shenzhen, China may be the biggest city you've never heard of lying in the heart of the Pearl River delta, this amazing place is now home to an estimated 30 million people. It's also part of the world's largest manufacturing hub in conjunction with Guangzhou (another Chinese mega-city only an hour away from Shenzhen). So if you're considering outsourcing your production capabilities sooner or later you're going to spend some time looking at Shenzhen. When you do you'll be amazed at the amount of choice available to the first time outsourcer, there are hundreds if not thousands of factories in the area and whatever your specialisation you'll be able to find a host of companies willing to make your products at competitive rates. In fact it can be that overwhelming amount of choice that can cause headaches for you. How do you know if the supplier you are talking to is ethical? How will you work out whether the workforce isn't made up of child labour? Or wh   
  • Custom Water Bottles: Do They Get Potential Clients' Attention?

    In advertising, thinking simple can be as valuable as thinking in depth, especially when you need to cut advertising costs. For many companies, advertising on a budget doesn't entail new solutions; it entails revisiting old solutions with new insight, such as advertising with promotional products. The promotional products industry generates billions of dollars annually, and the reason is simple: promotional products-also known as corporate giveaways-actually work. According to Promotional Products Association International (PPAI), a research organization started in support of the international promotional products industry in 1904, 76% of people that receive giveaways remember the products' information, and trade booths that feature at least one giveaway are 50% more likely to be visited than booths that feature none. PPAI's statistics reveal the efficacy of giveaways. But the concern remains about whether some giveaways are more effective than   
  • Top Tips For Buying Custom Promotional Items

    So before we discussed choosing the right promotional product to maximize return and we showed why USB drives make such a great promotional item for that purpose, based off their visibility, functionality, and longevity. Then we talked about how to buy these products to get the best price by dealing with companies that are order getters instead of order takers, looking past page one on a search engine and asking for wholesale partnering. Now we'll take a look at buying custom USB drives that have a good price/quality balance so that you aren't getting either too expense or too poor quality USB drives. Some background information about USB drives. As I said, USB flash drives have a primary component of a flash chip (what holds your data). These chips are traded on the open market and have a specific value that is based on market prices. This prices aren't negotiable. They are what the chip is worth. All other factors involved in the price of the   
  • Promotional Mugs Provide A Solution for Corporate Relationships

    Every business wants to be successful and success comes with a strong base of loyal and happy customers. To achieve success in business, you need to advertise and market effectively. Distributing free promotional items, such as mugs, are one of the best ways to spread word about your company. You can customise promotional mugs by imprinting your company name, logo, message, and website URL and gift them to your valuable client base. Well designed and crafted promotional mugs will do the walking and the talking for your business and advertise in a very effective way. Promotional mugs speak for your business anywhere and anytime. Whenever someone uses your promotional mugs it can be seen as a commercial or a magazine advertisement of your business. The major advantage of using promotional mugs is that they can reach to those who do not watch television or read. Promotional mugs appeal to everyone, but they are more popular among women and business executives. You   
  • What You Need to Know About More Water Bottles for Kids

    With people becoming more health conscious, parents are taking steps to ensure that their children are getting enough fluids. Many schools in the warmer states suggest that children carry their own water bottle. Because of this trend there are more water bottles for kids on the market today. There are some things that should be considered when purchasing a bottle for a child. The first thing to look at is how leak proof the bottle is. Children are naturally rough on their belongings so you want to be sure that what they carry is sealed tight to prevent leaks. You need to consider that the bottle is not likely to remain upright so it must resist leaking when on its side. Check to make sure that there is a rubber ring inside the lid to keep fluid from getting out. Remember that not every lid is going to be leak proof even with a lining. Some stores will give demonstrations to show customers that the product does not leak. You sh   

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