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Customized Promotional Products: Perfect Business Branding Solutions for Increasing SalesTry to remember how you felt when you received a customised birthday cake with your name on it and was treated like royalty. "Awesome" probably describes this feeling you then had when people treated you this way. Every customised gift is relatable to this feeling and we often tend to become attached to the gift giver, emotionally or mentally. This fact has now been adopted and utilized as marketing strategies to increase business sales. Amid the contemporary cut-throat kind of competition, promotional strategy is considered to be the best method of increasing sales and is the "open secret" for staying ahead in the race. The sole purpose of promotional strategy is to introduce, persuade, and influence people; the same 3 "colours" that a sales strategy targets. Customized products impact enormously on both the giver and the receiver while providing the perfect business branding solution. Let's discuss how customized promotional products
The Top Classes of Promotional ItemsAdvertising campaigns that feature promotional items are among the most effective, but you may be wondering what types of promotional items are the most popular. According to the sales figures reported to the Promotional Products Association International (PPAI), these are the top five categories of promotional products and the market share that each of them holds. Promotional Apparel With 22.5% of industry sales, promotional apparel is the leader in categories of promotional items by a runaway 10%. These figures include promotional caps, t-shirts, polo shirts, jackets, sweatshirts - anything that is worn. What makes wearables so popular? For one thing, they appeal to both customers and employees, and are bought for a wide range of reasons. They can be part of a motivational strategy or bought as incentives for staff. In many cases, they are bought for wear as uniforms or to be worn by employees for special events. T-shirts and caps are among the most popular giv
Mineral Water Bottles - Excellent Promotional ToolsMineral water bottles are an excellent promotional tool that can be acquired for a reasonably low price. Whether you attend outdoor events or conventions, water is important to keep guests safe from dehydration. By providing free or low cost water bottles, you can attract more attention to your booth than you otherwise would be able to. However, there are a few things that you will want to keep in mind if you are interested in using this as a promotional tool. First, water quality is as important as the quality of the bottles. Mineral water is highly desired because it is viewed as a healthier alternative to tap water. However, if your mineral water comes in a bottle that contains Bisphenol-A, all of your efforts will have been in vain. There are several different ways that you can take advantage of mineral water bottles for promotion. The first way is to offer the bottles and water for free at events. This style of sponsorship for an event is
Top 5 Benefits of Using Promotional MugsA proven marketing technique that companies use to promote their brand is by using promotional merchandise. One of the most popular items are promotional mugs, where you can customise and print your logo or message for all your customers to see. Here are the top five benefits why you should consider them for your next marketing campaign: 1. Maximising Exposure The obvious benefit of producing your own range of printed and promotional mugs is to get your brand exposed on an item that almost everyone uses everyday. Think about it, since most employees like to have tea or coffee at work, they are bound to find an abundance of mugs in the kitchen. Some people even like to use travel mugs, which are portable and have the potential to be seen by a wider marketing audience. The more people that see your mug, the more exposed your brand gets, and create potential interest from customers. 2. Practical and durable Promotional mugs are items whic
Eco Friendly Water Bottle - Even a 5 Year Old Knows It's BenefitsLet me share a short story with you. It was a pleasant surprise for me. I never knew that a 5 year old would have so much of information about an eco friendly water bottle. Few days back, I and my friends went out to trek a local hill nearby. I, being an active researcher in the field of water purification and eco friendly products, carried my home purified drinking water along and that too in my faithful stainless steel eco friendly water bottle. While some of my friends were not carrying any water and decided to depend on bottled one; some were carrying their home purified water but in plastic bottles. This was not a surprise to me. Millions of people still are unaware about the hazards of drinking impure water as well as of using plastic bottles. In the group of other people who came there to visit, there was this 5 year old girl. She had a minor slip and got hurt. Nothing serious - just a few scratches here and there. Ever