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Knowledge Base Articles

  • Promotional Water Bottles Boost Sport and Leisure Marketing Campaigns

    Any business involved in the sports, leisure or fitness industry will never fail to do well in promoting their brand by splashing it onto a water bottle! These are one of the most used items in this industry, giving a range of businesses the perfect opportunity to advertise and build brand loyalty in an innovative way. These products are appreciated by runners; joggers; hikers; cyclists; footballers; golfers; athletes; dancers; gym and fitness class goers; fitness instructors and personal trainers. But they also make a fantastic accessory for anyone else that is on the go such as a commuter or busy mum. Branded they can show off your trademark logo and message making a highly effective marketing campaign because they: o Act as a gift that customers appreciate - thus raising your public image and encouraging brand loyalty o Remind customers about you every time they are used o Go everywhere - imagine how many people will s   
  • The Best Guidelines to Buying Wholesale Merchandise

    Every business owner knows that you need many options to get products at wholesale to put up for sale whether it is an online store or material store. You can find an excess of varying prices and a broad selection from a variety of manufacturers, wholesalers, and even distributors that can supply you with the products you need for your inventory. But with so many deals out there how do you find the best options for wholesale quality products that will really be profitable for your business. Well there is a course of action that many other business owners recommend for purchasing wholesale at the finest rates and highest quality merchandise, and make the profitable for your business. Generally most wholesalers will acquire vast quantities of various products from the manufacturer directly. The greatest saving you can make is in bulk purchases. Despite the fact that most wholesalers require a minimum quantity order, it is not expected that cust   
  • Why Custom Water Bottles Are An Excellent Way To Promote Your Brand

    Customized water bottles featuring your logo or branding are an excellent idea for a promotional giveaway item that will fit in well with almost any event or situation that you can think of. These days pretty much everyone uses a reusable water bottle, not just for going to the gym but also to carry water with them on a day to day basis wherever they are going. A growing number of people take water to work, when out walking and even when running errands. When you put your brand on their water bottle you are guaranteeing some extra exposure for your company. Let's take a look at some of the main reasons why custom water bottles are a great tool in your marketing arsenal. Increasing Your Brand's Visibility As touched on above, handing out some customized H2O bottles can help to increase your visibility simply by getting your name and/or logo in front of as many people as possible. Even if we consider only the person who ends up receiving   
  • The Top Classes of Promotional Items

    Advertising campaigns that feature promotional items are among the most effective, but you may be wondering what types of promotional items are the most popular. According to the sales figures reported to the Promotional Products Association International (PPAI), these are the top five categories of promotional products and the market share that each of them holds. Promotional Apparel With 22.5% of industry sales, promotional apparel is the leader in categories of promotional items by a runaway 10%. These figures include promotional caps, t-shirts, polo shirts, jackets, sweatshirts - anything that is worn. What makes wearables so popular? For one thing, they appeal to both customers and employees, and are bought for a wide range of reasons. They can be part of a motivational strategy or bought as incentives for staff. In many cases, they are bought for wear as uniforms or to be worn by employees for special events. T-shirts and caps are among the most popular giv   
  • When to Distribute Promotional Gifts

    Promotional items have stormed the advertising world with a bang, ubiquitous in every business strategy. They provide personalised options showing the customer that the company or the organisation values their continued sustenance in helping the business bloom. The customer also feels special in being given such valued treatment. Promotional items used as business and corporate gifts compliment and improve the efficiency of other advertising media. These products give prolonged exposure to the company's products and services for a long period of time. With the result the customer internalises the company's name, message, logo and its products. Promotional gifts are mainly distributed in specific events, product launches and promoting new schemes, achieving new targets and public celebrations. These gift items include promotional pens, promotional mouse mats, promotional mugs, promotional clocks, promotional umbrellas, promotional folders and more. Promotional gifts create a no   

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