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Knowledge Base Articles

  • What Do You Think? Are Plastic Water Bottles Eco Friendly?

    Have you ever thought about how many plastic bottles get thrown away each week? Well I certainly hadn't thought of it before. At least not until I found out that a lot of the bottled water out there isn't anything but tap water in a bottle. That got me started investigating bottled water. I found out that there are more than 60 million plastic bottles of water produced, transported and disposed of every day. And that's just here in the United States. Think about that for a second. 60 million a day means that there are 21 billion 900 million plastic bottles disposed of each year here in the US. When you consider the whole world it's astounding. So just from that information alone. Are plastic water bottles eco friendly? Not only did I find out, much to my surprise, how many get thrown away daily. I thought about the fact that plastic bottles are a petroleum product so I wanted to know just how much it takes to make that many bo   
  • How to Buy Goods From China

    China is well on its way toward becoming the second-largest economy in the world after the United States. It is this remarkable economic growth that has been as a result of a robust manufacturing industry that has propelled this country to these heights. Goods from the Peoples Republic of China are very cheap and are in high demand. Any business person looking to make some tidy profits should be looking at the Far East as a source of goods like clothing, jewelry and household appliances. Instructions         1 Make a decision on the kind of goods you want to import from China. You can base this decision on anything that you enjoy dealing with and would give you some good returns if you are buying goods to resell. It is also good to factor in other people's preferences. Trendy items will do extremely well for you if you are into frequent order changes. Items that tend to address a need as opposed to those that address a want a   
  • Promotional Gifts - Ultimate Business Strategy

    The four important components of marketing are: product, price, place and promotion. Promotion is the communication with clients or customers using advertising (print, T.V, etc), public relations, point of sale and word of mouth. To make your business successful or to derive expected business profits, you need to focus on these 4 P's. The fierce competition in the market doesn't give much scope to play with product, price and place. Every company more or less is on same ground on these. The fourth P i.e. promotion provides the cutting edge to the company. That's why companies use astronomical amounts of money to promote their products and services aggressively. In promotional campaigns, promotional gifts play an important role. So much so that it is often referred to as an ultimate strategy in promoting businesses. Why distributing promotional gifts is an ultimate business strategy? Experts online believe that promotional products are an ultimate business strategy becau   
  • A Sports Water Bottle Must Be Carefully Chosen For Your Marketing Campaign

    Your sports water bottle is one of your most important pieces of equipment if you are planning on participating in any sports or if you wish to get in shape at the gym. While it is common knowledge that you need to drink a surprising amount of water in order to function properly, it is not so common a knowledge of just how important hydration is during exercise. When you play in sports or work out at the gym, your body consumes calories and moisture to keep all parts of your body functioning properly. Because of the fast rate which your body consumes water, you need to replenish the moisture as you use it. If you do not, you may find your body not performing nearly as well as you hoped. However, picking the right type of bottle for your needs can be tricky. While many people settle for whatever sports water bottle they happen to come across, picking a bottle that fits your needs is important. If you are at the gym or play a sport where you can    
  • Personalized Water Bottles - 3 Reasons Why They're Great Corporate Gifts

    Many things can be personalized. Many personalized things are a great promotional too. But some are greater. Personalized water bottles are among those that are greater. And, therefore, they make great corporate gifts too. It's true, personalized water bottles make great corporate gifts. But not all the time. Most marketers don't mess up when it comes to matching gift with gift recipient. Most marketers don't give a personalized bottle to someone who's going to hate it. But most marketers still mess up with corporate gifts, whether it's bottles, mugs or whatever. They mess up because they don't think of promotional products marketing, or all marketing, quite right. By that I mean, they create marketing campaigns that do not intend to touch the corporate gift recipient enough times. Some actually conceive campaigns where the recipient is touched only once, maybe twice. That's one of the issues. The second issu   

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