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Knowledge Base Articles

  • Retaining Customers With Promotional Products

    Keeping up with your brand name in front of your existing customers is as critical and advertising for your prospects. For small businesses especially, who start out by relying on referrals and word-of-mouth; it is important that you eventually find cost-effective methods through which people can remember you, and find you. Print Media versus Promotional Products While newspaper and magazine advertising is a popular option, it can turn out to be an expensive one, especially for small businesses. Consequently, the creative use of promotional products proves to be more memorable and affordable way to generate brand awareness, as well as recall among your customers. Studies prove that the recall value of promotional products is as high as 76.1% while the value of other advertising media such as banners, television ads and print ads range between 27 and 53 percent. What Makes Promotional Products so Effective? Givi   
  • The Growing Scope of Wholesale Promotional Products

    Marketing is an important part of the corporate sector operating from any part of the world. The successful marketing strategies hold the key factors as far as promotion of the company and its products are concerned. These marketing strategies are tailored according to the products and services of the company. Every company hires especially skilled marketing experts who are responsible for devising and developing innovative and successful advertisements. In the changing scenario of the good and effective marketing strategies, the importance of wholesale promotional products is increasing at a fast rate. Most of these products are available with all the leading producers of wholesale promotional products. The basic function of these products is to carry the name and logo of the promoting companies. These companies sign a memorandum of understanding with the makers of these products. As per this understanding, the manufacturers print or encrypt t   
  • Australian Promotional Products That Have Left Their Mark

    Australian promotions are often underrated in Australia for their quality and content. Australia actually produces a lot of major brands known around the world, and the promotional process is the main reason they're so well known. As a matter of fact, the "Australianization" of promotions has created a lot of major brand identities. Promotional products have been many and varied. From shrimps on barbies to Ugg boots, Fosters, Vegemite and Lexus cars, there is s a history of Australian products which have become household identities through promotion. All things Australian- Promotional products that keep on selling Australian promotions are very much lifestyle-based. The big names in Australian products are all linked to living-well in the true Australian sense. The famous brand name Eskies, for example, is a major promotional product. Any such product, to do with sport, all accessories, and any promotional image related to the iconic Australian sports, sells ou   
  • Learn the Secrets of How to Start a Successful Wholesale Business

    Learn the secrets of one of the oldest and most profitable business in the world, Wholesale Business. It has been in place since the start of civilization. It is responsible for creating wealth and a new class, the rich class. This class created wealth and did not inherited it from kings or queens. How did they do it? Using trade, finding products, and wholesaling them. Now most business trade in some way or another, they trade products, services, something. Now it is easier then ever before to trade products, we have many more sales and distribution channels than ever before, we have many new tools to our disposal and information is easy to get and to transfer. These days you can use the internet, drop shipping, telephone, email, bank wire transfers and many other resources to expedite business transactions and make it much more interesting for wholesale businesses. There are many types of businesses you can start, run,    
  • Are Plastic Drinking Water Bottles Safe?

    We've been assured for the past decade or so that the best drinking water from our neighborhood water systems in the nation is potentially full of toxic chemicals like lead, chlorine, mercury, copper and bacteria. We've read frightening stories about municipal water systems being polluted by sewage systems. As a result, people got used to bottled drinking water as a safer and safer choice to ordinary tap water. Now we're learning that bottled drinking water isn't as good for us as we believed. Firstly there's the container itself. That handy plastic water bottle we've gotten used to carrying around with us is often made from plastics that bear cancer-producing toxins named phthalates. They really leach into the water that we're drinking and accumulate in our bloodstreams. Reports are showing that the concentrations of phthalates in our bodies are increasing with each generation, principally as a result of bottled drinking water packaged in to   

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