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Knowledge Base Articles

  • Eight Simple Ways To Use Promotional Products Online

    With the increase competition on the Internet, it can be hard to find ways to make your company seem different from everyone else. One thing I believe Internet marketers are failing to utilize correctly is promotional products. Promotion products are every day items that are printed with your company logo, slogan, web site address, or any other message you want to promote. The first thing that comes to most people's minds are printed t-shirts... but there are many other items you can use to make your company stand out from the crowd. The following are eight simple ways you can use promotional products on the Internet. Promote Your Company's Website This is the first thing that comes to most people's minds when they think of how they should use promotional products. But some people over look this. Every item you choose to promote your business should include your web site address on it. Find Promotional Items That Fit Your Niche You can always find   
  • The Top Ten Reasons Businesses Use Promotional Items

    Trade Show Promotion The top reason that companies purchase promotional items is for use in trade show promotions. The categories of items purchased for trade shows run the gamut from inexpensive giveaways to very expensive gifts for executive buyers. The largest volume of trade show sales is in takeaway gifts for exhibition stand visitors. Customer Retention, appreciation Customer retention and appreciation is the second most cited reason for purchasing promotional items. Gifts to existing customers include everything from free sticky note pads sent out by office supply companies to imprinted sugarless mint tins handed to customers after a tooth cleaning at the dentist. Promotional items are an excellent way to show appreciation to your clients for their custom. Goodwill/ Enhance Image In the same vein, many companies use promotional items to increase goodwill and enhance their image. A local business may buy promotio   
  • Business Decisions Regarding Wholesale Electronics

    Are you planning to put up a business selling wholesale electronics from China but scared that you might just fail? Have you asked your family and friends about it? If you know how the marketing industry goes then why not pursue with your plan? Don't you know that more and more people are looking for electronics that are sold wholesale? It is because of the economic crisis that the country and even the whole world are currently facing. They find buying wholesale products including gadgets to be very practical. People who are in this business don't compromise the quality of their items, because if they do their customers won't be coming back to purchase again, or worst their customers might file a case against them. Venturing in the wholesale electronics from China industry is not as easy or hard as it may seem. All you need to have is determination to do things the way they are and to be hard working as everyone else.    
  • Promotional Water Bottles: How Do They Work As Promotional Items?

    It's hard to remember when plastic water bottles weren't around, whether in the gym, on the hiking trail, at sporting events, or in the park. Look in your kitchen cabinets and you probably have one, its body printed with a company's logo and contact information. That's because companies have long regarded reusable water bottles as great promotional items. But do they really work? At first glace, the idea that a drink container could increase a company's sales sounds zany. But small promo items do just that: present a company's information to as many people as possible, particularly customers and decision makers at potential client companies, in the name of drumming up more business. To determine whether an item will have its intended effect, it's best to examine it using the four criteria that predict most items' success or lack thereof: advertising space in terms of product scale, usability, appeal and longevity. Advertising Space    
  • Water Bottle Filter - A Better Choice For The Environment

    Drinking bottled water has become a massive trend around the world. Sales of bottled water are surging, and many large companies have gotten in on the trade. Consumers are obviously concerned about their health, and many distrust tap water. The tap water vs. bottled water debate rages in many corners, usually comparing safety standards and chemical testing. But one of the biggest drawbacks to drinking bottled water is the waste that all those plastic bottles create. Even though there are recycling programs in many parts of the world, most of that plastic is ending up in landfill. Plastic does not decompose easily, so once in a landfill it stays there for a very long time. Recycling plastic is also not a panacea; recycling uses a huge amount of energy, which ends up putting a lot of extra greenhouse gases into the atmosphere. There is, however, an alternative that not only provides clean, purified water exceeding the standard of tap wat   

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