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Retaining Customers With Promotional ProductsKeeping up with your brand name in front of your existing customers is as critical and advertising for your prospects. For small businesses especially, who start out by relying on referrals and word-of-mouth; it is important that you eventually find cost-effective methods through which people can remember you, and find you. Print Media versus Promotional Products While newspaper and magazine advertising is a popular option, it can turn out to be an expensive one, especially for small businesses. Consequently, the creative use of promotional products proves to be more memorable and affordable way to generate brand awareness, as well as recall among your customers. Studies prove that the recall value of promotional products is as high as 76.1% while the value of other advertising media such as banners, television ads and print ads range between 27 and 53 percent. What Makes Promotional Products so Effective? Givi
How To Use Packaging To Promote Your BusinessWhat's the use of having a great product, price, advertising campaign, and other elements of a marketing mix that work wonders for a marketer but that lacks good packaging and aesthetic appeal? Packaging is as important an element of the promotional mix as pricing, features, etc. Packaging in itself consists of various factors that can help a marketer sell the product. In fact, many marketers understand the importance of packaging as it directly influences interest in the mind of a buyer and induces him or her to try out the product outside his or her normal buying pattern. The packaging of a product can work wonders for the business by promoting the product through word of mouth, visual display of product, shelf promotion, etc. Proper planning of packaging gives the product an aesthetic appeal, use of colors makes it attractive and shape may give it a curiosity factor. Safety and security of the product are concerns as well.
Eco Friendly Water Bottle - A New Improved Solution to Quenching Your ThirstAn eco friendly water bottle is the new great way for quenching your thirst while at the same time combating the negative effects of plastic bottles on the environment. Many city councils have adopted the stance of providing water filters that feed water from the mains rather than providing bottled water for their staff. Unfortunately they still provide plastic cups to drink it out of. Disposing of the mountains of plastic bottles that are discarded each and every year is an environmental disaster and costs billions of dollars. Besides the major negative environmental effect is the fact that the bottle actually seeps out toxic chemicals into the drinking water and depending on the length of time from bottling to consumption depends on how much toxicity is present in the water. With this in mind well known expensive brands of mineral water that are transported all over the world provide a greater health risk. When yo
Using Wholesale Promotional Golf Umbrellas to Promote Your CompanyIn the sea of promotional products, it's tough to catch a fish that syncs with your company's culture and the culture of its clients. Sure, you could always settle for pens and coffee mugs. But it's a good idea to support your standard promotional products with products that stand out from the crowd. Exactly what type of products are we talking about? Well, if standing out is your goal, you could give potential clients desktop microwaves; little boxes that are ideal for re-warming a workaholic's ever cooling cup of coffee. Or you could do something even stranger: give away an apparatus that's designed to prop your head as you nod off during a public transportation ride. Believe it or not, these promotional products exist. But they might get you plenty of laughs and no sales. A better idea is to find a product that remains memorable for both its usefulness and novelty, such as wholesale promotional golf umbrellas. Why Use Wholesale Promotional G
Preparing and Attending Canton Fairs - Critical Tips to Bear in MindThe bilingual Canton Fairs held in Guangzhou separately in April and October open a great door for businessmen around the world to gather together and explore more opportunities. If you've never been to Canton Fair before and are planning to attend the Fair, here are some tips to make clear what you have to prepare before the Fair and in the Fair. Preparation for the Canton Fair 1. A valid China visa and letter of invitation from a company or any institution in China. Also, register and apply on the official website of Canton Fair: cantonfair.org.cn. 2. Book hotels, and check about the transportation to Pazhou complex. 3. Learn a few basic Chinese daily sentences such as "Ni hao"(Hello), "Xie xie"(Thank you), "Zaijian"(See you). 4. Check which phase of Canton Fair covers your product categories, and acquaint with the map of Pazhou Complex. 5. Check the booth numbers of the suppliers you wish to visit. The boot