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Knowledge Base Articles

  • Buzz Your Presence in a Refreshing Way With Promotional Water Bottles

    Promotional items have become a great way to spread awareness of your brand among your potential customers. Companies are quickly realizing this fact and are swiftly moving towards using free merchandises to promote their products and services in a very cost effective way. First of all advertising through television, print media and even internet is definitely costly, which consumes a major chunk of any company's marketing budget. That is where promotional products score a big way. They provide maximum area coverage with minimum budget. Promotional water bottles are perfect choice for promotion activities as they are extremely cheap and extremely useful. One of the biggest reasons behind the success of water bottles is that they are needed by everyone everywhere. All people irrespective of age and gender carry a bottle while traveling, jogging, exercising etc. Therefore, it is a perfect way to enter into the daily lives of customers. These bott   
  • Promotional Gifts - Ultimate Business Strategy

    The four important components of marketing are: product, price, place and promotion. Promotion is the communication with clients or customers using advertising (print, T.V, etc), public relations, point of sale and word of mouth. To make your business successful or to derive expected business profits, you need to focus on these 4 P's. The fierce competition in the market doesn't give much scope to play with product, price and place. Every company more or less is on same ground on these. The fourth P i.e. promotion provides the cutting edge to the company. That's why companies use astronomical amounts of money to promote their products and services aggressively. In promotional campaigns, promotional gifts play an important role. So much so that it is often referred to as an ultimate strategy in promoting businesses. Why distributing promotional gifts is an ultimate business strategy? Experts online believe that promotional products are an ultimate business strategy becau   
  • What Makes the Polo Shirt a Good Promotional Item?

    When it comes to items that are given out as freebies to clients, customers, and employees, there are some general rules to follow that dictate how successful your promotional items will be. When choosing what promotional items use, and choosing designs for your promotional items, it's always important to let these rules be your guide. A good promotional item should be practical, and it should be portable. Ideally it should also have a certain amount of longevity in terms of how long the item remains desirable, but this is a situational requirement and is not always necessary. Practicality and portability are always absolute necessities, and the presence or absence of these factors are big factors in determining the success of your promotional items, and of any associated advertising campaign. Practicality is perhaps the most important concept when it comes to promotional items. Why? Simply because a practical item gets used, and every use of the item means exposure for    
  • Increasing Sales Through Promotional Water Bottles

    Circulating promotional goods in the market with labels, logos and slogans of companies is considered a very effective way of advertisement. Companies release these promotional goods based on the customers they need to reach. Promotional water bottles are one among those promotional goods which have been released by most of the companies. They are a major attraction in sports events or among the competitors. These are an effective medium of communication because it spreads the message of good health. Promotional water bottles have a higher capability of display, due to its larger area it provide better visibility of the label, logos and slogans and they need not be crammed together making it difficult to be read by the observer. When designing promotional water bottles its size, shape, grip also have to be taken into consideration. The bottles must be easy to hold and accommodate if used for jogging, trekking, cycling etc. If a promotional wa   
  • Safe Water Bottles - What is BPA and How to Avoid It

    So what's all this talk about unsafe water bottles? You may have caught wind of some of the controversy surrounding polycarbonate plastic water bottles and the chemicals used in their manufacture. You may have heard the term "BPA" or "Bisphenol-A," but educating yourself about this harmful chemical and choosing safe water bottles probably seemed like a chore, not the way you want to spend a Monday night or Saturday afternoon. This article contains all the information you need to know to make informed decisions about safe water bottles that are both recyclable and suitable for multiple uses.  What is BPA anyway? BPA was first discovered in 1891, and manufacturers have used this monomer for at least fifty years. It is a key ingredient used in the epoxy resins that go into making the nearly shatter-proof polycarbonate plastic water bottles, which have become so popular with fitness and outdoors enthusiasts. Even though BPA has long been suspect