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Knowledge Base Articles
How To Use Packaging To Promote Your BusinessWhat's the use of having a great product, price, advertising campaign, and other elements of a marketing mix that work wonders for a marketer but that lacks good packaging and aesthetic appeal? Packaging is as important an element of the promotional mix as pricing, features, etc. Packaging in itself consists of various factors that can help a marketer sell the product. In fact, many marketers understand the importance of packaging as it directly influences interest in the mind of a buyer and induces him or her to try out the product outside his or her normal buying pattern. The packaging of a product can work wonders for the business by promoting the product through word of mouth, visual display of product, shelf promotion, etc. Proper planning of packaging gives the product an aesthetic appeal, use of colors makes it attractive and shape may give it a curiosity factor. Safety and security of the product are concerns as well.
How Can Eco Friendly Water Bottles Contribute to My Health and the Health of the Planet?Let's face it, we all need to do our bit to help the environment today and an eco friendly water bottle is one easy way to help. It can be glass or stainless steel and should contain no harmful chemicals in its composition. If you select the right one, then your health and that of our planet can improve and here's how. Did you know for example that over sixty million plastic bottles are used and thrown away each day in the US alone? Just think what that number is for the whole world! With an eco friendly water bottle you are contributing towards reducing that number by using the same container over and over again and hopefully not buying or using any plastic bottles again for your water. When you consider that bottled water is no better for you than the tap variety and in many cases is the same poor quality and comes from the very same source but costs $2 - $4 a gallon! The best eco friendly ones are either glass whic
Cycling Water Bottles - Excellent Tool For Company PromotionCycling water bottles are an excellent tool for company promotion. Because so many people own bicycles, it is possible to advertise to a broad audience without having to target only athletes. This allows you to promote your brand to quite a few different markets all at one time. However, before you make your purchase of bottles, there are a few things that you need to keep in mind. First, you need to balance quantity and quality. Bulk pricing can help you lower the cost per individual bottle. However, as branding campaigns do not have immediate returns, you need to make certain that you invest only as much as you can afford to write off as a loss. As purchasing cycling water bottles in bulk allows you to get the best price per unit, you will need to make certain that you have the appropriate storage space for your bottles before you make the purchase. In order to plan for how much space you will need, it is important that you plan for how many
Promotional Mouse Mats And Coaster ComboOne of the best promotional items you can purchase are promotional mouse mats and for a very good reason - no matter which type you buy, whether you go for the budget ones or the promotional mouse mat and coaster combo set, they last for a really long time, which translates into one perfect thing for you - recurring advertisement for little investment. A promotional mouse mat and coaster combination set is the perfect way to get your promotional advertising message across. Your customers will use your promotional mouse mats for months, if not years to come. A promotional mouse mat will last for a really long time in the hands of your clients, and for their meager cost, is a perfect investment in your business. Promotional mouse mats are an inexpensive way to really promote your business, the only problem that many businesses face is how to distribute them and which way is really the most efficient for spreading the promotional mouse mats around to clients and new or pote
The Advantages of Purchasing Indent Promotional ProductsPromoting your items off-line can be a real challenge these days is presciently what everyone wants to see a bigger return on their investment, on their marketing dollar. When it comes to marketing and advertising not only a product but your business it takes a bit of research in order to get a good list of methods that can be used in order to successfully promote your products and services to the right group of people without having to break your bank account. Today we are going to analyze some of the advantages of using promotional products instead of other advertising methods. Original Items When it comes to using promotional products with or any other type of advertisement the main advantage is obviously the cost and the fact that tangible original goods can deliver the message time and time again. If you were to market your business, products or services through the radio or any other media for the cost associated with such practi