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Knowledge Base Articles

  • Custom Keychains for Promotional Giveaways and More!

    Businesses are constantly trying to find ways to promote their products or services using different strategies or marketing tools. Whether you are trying to advertise and raise awareness for your company by giving out free promotional products, or sell something with your brand name and logo printed on them, you can't go wrong either way. Some companies like looking for personalized items they can give out to their clients and customers which they will constantly use on their everyday lives and at the same time promote their business. Some of the most popular products to purchase in bulk and get customized these days are custom keychains. Key chains are used every day by people of all ages to carry with them their house keys or office keys. Therefore giving these out at tradeshows, conventions, conferences or other promotional giveaway events can be just what you need to expand your clientele and leave a great impression of your company to everyone.    
  • Why Custom Water Bottles Are An Excellent Way To Promote Your Brand

    Customized water bottles featuring your logo or branding are an excellent idea for a promotional giveaway item that will fit in well with almost any event or situation that you can think of. These days pretty much everyone uses a reusable water bottle, not just for going to the gym but also to carry water with them on a day to day basis wherever they are going. A growing number of people take water to work, when out walking and even when running errands. When you put your brand on their water bottle you are guaranteeing some extra exposure for your company. Let's take a look at some of the main reasons why custom water bottles are a great tool in your marketing arsenal. Increasing Your Brand's Visibility As touched on above, handing out some customized H2O bottles can help to increase your visibility simply by getting your name and/or logo in front of as many people as possible. Even if we consider only the person who ends up receiving   
  • Promote Health With Promotional Products For Health Care Professionals

    Promotional products do more than increase sales and bulk up your patient list. Well-chosen promotional products can help reinforce important health messages and drive home the importance of nearly any health care issue. Many health care professionals are most familiar with promotional products from the receiving end - the pharmaceutical and medical equipment industries are among the biggest consumers of promotional products - but there are many ways that you can use promotional products in your practice. Promotional products make a wonderful addition to any public service campaign. In many cases, raising awareness is the first step toward providing medical care or a cure. There's a wide variety of different types and classes of promotional products to choose from. Some suggestions might include squeezable stress toys as part of an awareness campaign about the harmful effects of stress or t-shirts printed with a health awareness slogan. Your office might give printed pe   
  • Tips to Buy Wholesale from China

    China is now recognized as the world's factory. Many people from all over the world as well as businesses source their products from China wholesale market and get good margins. The new strategy of retailers all over the world is to buy wholesale from China and sell it in the local markets to enjoy higher profits. China- A Global Market China now manufactures different types of products, starting from simple pins to high-tech electronics. The easy availability of cheap workforce and technological expertise make China manufacturers capable of producing cheap goods. The globalization as well as liberalization policies initiated by different countries have made it far easier to import and export goods to anywhere. The world has now turned out to be one single global market and China is leading this league. In majority of the manufacturing sectors, China is a volume producer now, far outweighing the other nations. Initially, people viewed this wholesale manufacturing move o   
  • How To Use Packaging To Promote Your Business

    What's the use of having a great product, price, advertising campaign, and other elements of a marketing mix that work wonders for a marketer but that lacks good packaging and aesthetic appeal? Packaging is as important an element of the promotional mix as pricing, features, etc. Packaging in itself consists of various factors that can help a marketer sell the product. In fact, many marketers understand the importance of packaging as it directly influences interest in the mind of a buyer and induces him or her to try out the product outside his or her normal buying pattern. The packaging of a product can work wonders for the business by promoting the product through word of mouth, visual display of product, shelf promotion, etc. Proper planning of packaging gives the product an aesthetic appeal, use of colors makes it attractive and shape may give it a curiosity factor. Safety and security of the product are concerns as well.    

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