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Knowledge Base Articles

  • 4 Promotional Items With Impact

    Promotional merchandise can be extremely effective in creating a physical presence for a brand or corporate image. The general rule is the better placed the merchandise, the higher the impact. Good quality promotional products, particularly long lasting items, have a continuum of uses and applications that make them work well in any environment. An imaginative promotional approach sticks, and it establishes a brand like nothing else. Types of promotional items and marketing values Promotional items are generally valued comparatively on their "retail" value. This is actually a pretty natural response to any gift item. Something worth $10 is more valued than something worth $1. With promotional items, therefore, the perceived value of the items is highly relevant. The novel, mid and high value promotional items, can be very good, even surprising, promotional assets. Their marketing value is considered higher than their retail value, mainly because they're very stron   
  • Promotional Water Bottles - Advertising That Goes Everywhere

    If you want your business to be noticed but do not have the budget for a big time advertising campaign, then promotional items are one of the best ways to get your business noticed, or to introduce a new product, promote a new service, motivate your employees and thank your customers. From pens to mugs, pewter items and umbrellas, notepads, t-shirts and water bottles--it is all used as marketing and promotional reasons for a company. Promotional water bottles have great advantages that make them suitable for creating hype and buzz on your products and business. One of the most common reasons for why custom water bottles are the most sought after promotional items is because it is oh-so affordable and won't break a company's budget. They are affordable and this is one important criteria you have to look into if you are looking to build buzz. While there are higher priced ones out there, you should go for cheaper types that really stretch your bu   
  • Wholesale Chocolates Are Crucial to Keep Your Promotional Costs Low

    Wholesale chocolates make advertising much easier for any company. They are an inexpensive marketing medium and can be an excellent step forward, for building up your reputation and carrying your company's message across. These chocolates also provide an easy and less time consuming way of advertising. They will allow the visibility of the product, by displaying the brand name or logo. You will be able to keep a friendly relationship with your customers, most of the times and implement ideas into practice and get inspired to do better in future. 1. Wholesale chocolates include dark chocolates, each composed of a cocoa from different parts of the world. They come in presentation box, which can be personalised with multi-coloured logos, and unique graphics. This will make them look really impressive and grab maximum attention from the wider audience. Your logo will also allow the customers to become familiar with your product. 2. Some of   
  • Promotional Mugs - A Stylish Way To Keep Clients On Your Mind

    The main aim of every business is to maintain a client base that will ensure success and future operations. This success can only be achieved by constant business promotion so that your company name, products, and services remain in the minds of your clients. There are various advertising and marketing strategies that can be employed to achieve brand recognition and promotion. One interesting and proven way is using promotional mugs or other items as promotional gift items. Promotional mugs are quite popular among all gifts because of their uniqueness, utility, and style. Promotional mugs are far better and more effective than other marketing promotional gifts because of their long and varied usability. They are used on a regular basis at every coffee drinking home. Your promotional mugs can be used for coffee, tea, or hot cocoa and it will be a constant reminder of your company to both existing and potential clients. Using promotional mugs as one of the parts of promoti   
  • Bicycle Water Bottles Are a Great Tool in Building a Brand

    Bicycle water bottles can be used as an excellent promotional tool if you wish to advertise to the health conscious or the athlete. Of all of the different sports and exercise related equipment available on the market, water bottles are among the most versatile. Because sports involve exertion, athletes must always make certain they replenish liquids into their system. As buying sports drinks for every practice and event becomes very expensive, many opt to instead buy refillable bottles to use for their regular exercising. As a company, you can take advantage of this by investing in quality promotional bottles that allow you to target your ideal audience as well as expand your branding efforts. However, there are a few things that you will want to remember if you are considering using this method to increase your business. Unlike direct sales, using bicycle water bottles as a part of your branding campaign will bring you indirect business. Bran