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Knowledge Base Articles

  • Wholesale Gifts - How To Create Business & Loyalty

    The wholesale gifts industry is estimated to be in $18.01 billion business by the Promotional Products Association International (PPAI). On the PPAI site, they explain how companies now have a more significant grasp of the important correlation between promotional products and business growth. Just think about for a minute how important of a role gifts play in building a business. Being able to give that strategic gift at the right time to the right client is key. It is not because you're bribing your client to do business with you, however it is because you are aware of what they like and you prove to be thoughtful enough to spend your time and money on their needs. That is why the wholesale gift industry is so huge today. We are in the sports memorabilia industry and hundreds of huge corporations purchase sports memorabilia and collectibles to give away to their clients, customers, and employees. Sports incentives work very well beca   
  • Wholesale Business - What Are All the Significant Functions of Wholesalers?

    Wholesalers are the middlemen between the manufacturers and retailers. They mediate between other wholesalers and retailers as well. They buy products from producers and sell them to retailers. In most of the cases they avoid dealing directly with end users. Their functions include negotiating prices with manufacturers, promoting the business, handling the products, processing inventory and data, pricing, budgeting and financing and assisting the clients in marketing. Though the wholesalers can be eliminated, their functions must be taken care of by some other body like producer or the customer or another mediator. Very few manufacturers will have time to concentrate on such marketing activities and they cannot sell piece by piece according to the end user's requirement. Eventually the consumers will not require products in bulk as well. There must be someone to purchase in bulk from the manufacturers and sell them piece by piece to the end use   
  • Increase Sales With Wholesale Specialties Advertising

    Are you looking for a different way to get your business noticed? There is revolution in the wholesale advertising industry that has taken over the most commonly used strategy of advertising. Conventional means of getting more attention for your products like news inserts, mailed flyers, radio, or even the Internet may no longer be enough to meet the increasing competition with other products. These days increasing competition require innovation and a different kind of strategy to inject your advertising campaign with a renewed edge over the competition. This new blend of promoting your products is called wholesale specialty advertising. Wholesale advertising specialties have developed into an expertise over the years for many companies. This strategy uses your brand logo, or simply your messaging and imprints it on various products that customers would typical purchase. Such typical consumer items can be as varied from the typical t-s   
  • Wholesale Custom Promotional Technology Gift Sets from China

    Purchasing Technology Gift Sets Technology gift sets is a broad term and contain different things such as laptops, mobiles, mp3 players, play stations and other related stuff that is linked with technology. These items are mostly given to adults because they are well aware of using them and can understand their use after certain time. Children are also offered small technology things like mp3 players and PlayStations so that they can play games and listen music but as far as laptops are concerned they are only meant for adults. Some details about purchasing these items are as follow: Why buy wholesale customized technology gift sets? As compared to other gift sets, there is lot more advantage in buying technology sets on wholesale. First advantage is that they are available on discount rates and second reason is that they are to be purchased in abundance. Another important thing is that there are several designs and pat   
  • Popular Promotional Products - Logo Water Bottles

    Logo water bottles are among the most popular promotional products available. They have been a best-seller in the advertising specialty industry for years - but what is it that makes them so appealing to companies and recipients alike? In a nutshell, the reason so many companies choose to imprint their logo on water bottles is because these items are functional and inexpensive. The secret to a successful promo is to pick something that people can use every day, this way your logo or message gets plenty of exposure. If you can find a product that affords this at a low price (a dollar or less per item), that's a pretty cost-effective marketing tool! Considering how much people pay per-impression with TV or print ads, custom water bottles certainly deliver a nice return on investment. One of the reasons that logo water bottles have been so popular as of late is because of the eco-friendly models that are being introduced. Most of these    

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