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Knowledge Base Articles

  • The Basics of Promotional Products

    Promoting through promotional products is a way of advertising companies or products with intent of gaining them exposure. This exposure is spread by means of various imprinted promotional products, or what are also referred to as advertising specialties and/or identity products. These products are issued with full intent on gaining prominence for that particular company. Once this is attained, success is assuredly underway. And, as a universal desire, success is what any company is after. Before achievement comes though, one must become aware of why promotional items are instituted and just exactly what their purposes are. Purposes and Uses of Promotional Items: In terms of concreteness, promotional items can be used individually or incorporated with other various media in rudimentary, effective or creative fashions. Business gifts, employee relations, orientation programs, corporate communications, incentives (for work, safety programs and purchasing) and trade s   
  • Shenzhen Factory Inspection - Making the Best of The World's Manufacturer

    Shenzhen, China may be the biggest city you've never heard of lying in the heart of the Pearl River delta, this amazing place is now home to an estimated 30 million people. It's also part of the world's largest manufacturing hub in conjunction with Guangzhou (another Chinese mega-city only an hour away from Shenzhen). So if you're considering outsourcing your production capabilities sooner or later you're going to spend some time looking at Shenzhen. When you do you'll be amazed at the amount of choice available to the first time outsourcer, there are hundreds if not thousands of factories in the area and whatever your specialisation you'll be able to find a host of companies willing to make your products at competitive rates. In fact it can be that overwhelming amount of choice that can cause headaches for you. How do you know if the supplier you are talking to is ethical? How will you work out whether the workforce isn't made up of child labour? Or wh   
  • Seasonal Promotional Items - Think Beyond the Holidays

    One of the easiest ways to come up with new promotions for your business or organisation is to time your promotional items and business gifts with the seasons. Holidays are always good times for launching promotions, but there's more to the season than special occasions. If you pick promotional items that appeal to people during specific times of the year, you'll find that you get a much higher response rate than if you just send out generic promo gifts. Here are some ideas for taking advantage of specific seasons with your promotions. New Years Promotions  Everyone is turning over a new leaf after the holidays - a new leaf on the calendar that is. Calendars are one of the best promotional items for the turn of the year - but bear in mind that you won't be the only one sending imprinted calendars to your customers in December. Make them stand out by choosing unique calendars, or by taking the idea a step further. You might choose Year-at-a-glance planners, or prom   
  • Safe Water Bottles - What is BPA and How to Avoid It

    So what's all this talk about unsafe water bottles? You may have caught wind of some of the controversy surrounding polycarbonate plastic water bottles and the chemicals used in their manufacture. You may have heard the term "BPA" or "Bisphenol-A," but educating yourself about this harmful chemical and choosing safe water bottles probably seemed like a chore, not the way you want to spend a Monday night or Saturday afternoon. This article contains all the information you need to know to make informed decisions about safe water bottles that are both recyclable and suitable for multiple uses.  What is BPA anyway? BPA was first discovered in 1891, and manufacturers have used this monomer for at least fifty years. It is a key ingredient used in the epoxy resins that go into making the nearly shatter-proof polycarbonate plastic water bottles, which have become so popular with fitness and outdoors enthusiasts. Even though BPA has long been suspect   
  • How to Verify Your Wholesale Supplier

    Many overstock, liquidation and surplus stock sales are happening generally in minutes. The total price of the wholesale liquidated stock is here usually the most important factor to make up your mind. You'll receive an amazing stock offer and you have to act really fast as there are potentially tens of buyers hungry after this wholesale bargain deal. But how do you know that your supplier is really genuine and he is what he really says he is ? How do you do a security check or verify your wholesale supplier. This could be a tricky and frustrating task, but here are some useful tips to get you started. Steps 1 Ask for the VAT or a copy of Tax ID, Company Registration number and full company details. Google could be a good tool to research who're you're dealing with. With the individuals this could get a little tricky as there are not many options, but i suggest you ask for the bank details, also relevant to verif   

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