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Knowledge Base Articles

  • Effective Company Promotional Merchandise

    If you're developing a promotional campaign there is usually a purpose, which typically includes putting across a message to a specific target audience in a way that creates a worthwhile outcome, for both you and your audience and includes creating new relationships, or reinforcing existing ones. Promotional merchandise is a great way to connect your campaigns message with your audience on something tangible or useful that people can take away, reuse and be reminded of the message. The more use an item gets, the more exposure it has over its lifetime and the greater the chances are that your message will be seen repeatedly by the same person or at least occasionally by other people close to that individual. Bags are a good way to demonstrate this as everybody uses and needs a bag to carry things around, so if you choose a bag that is strong, secure, roomy and looks good there is a very high chance that it will see continual us   
  • What Makes the Polo Shirt a Good Promotional Item?

    When it comes to items that are given out as freebies to clients, customers, and employees, there are some general rules to follow that dictate how successful your promotional items will be. When choosing what promotional items use, and choosing designs for your promotional items, it's always important to let these rules be your guide. A good promotional item should be practical, and it should be portable. Ideally it should also have a certain amount of longevity in terms of how long the item remains desirable, but this is a situational requirement and is not always necessary. Practicality and portability are always absolute necessities, and the presence or absence of these factors are big factors in determining the success of your promotional items, and of any associated advertising campaign. Practicality is perhaps the most important concept when it comes to promotional items. Why? Simply because a practical item gets used, and every use of the item means exposure for    
  • Wholesale Lot - How a Wholesale Lot Can Be Sold With Zero Business Risk

    Everyone knows the premium auction website around the world is eBay. You can find a vast number of products offered for sale on the eBay site. A majority of profits are made by private sellers selling to other private sellers. Go ahead and search for almost any product on eBay. The results will show that individual items make up a majority of eBay auctions; at the most, six or seven items are auctioned off simultaneously. Even though private sellers far out number wholesale sellers on eBay now, it doesn't mean things won't turnaround in the near future. The business of wholesale buying and selling is a market for profits just waiting to happen. Wholesale product demand is rapidly rising. Today, resellers look to wholesalers on eBay for the products they intend on selling. Business experts forecast a continually growing market. As customer growth rises and product sales increase, these experts also anticipate more and more people being compelled   
  • Advertise Your Breast Cancer Awareness Affair With Wholesale Promotional Bags

    The celebration of Breast Cancer Awareness month provide companies an opportunity to publicize their brand while raising breast cancer awareness. Commemorated during October every year, the occasion involves a range of activities ranging from cancer marches wherein patients and survivors of the dreaded disease as well as civic-minded citizens march across public streets while getting media exposure. Non-profit organizations as well as other businesses take advantage of the function in increase their brand while showing their concern for breast cancer awareness. During the various activities, you can heighten the exposure of your business by doling out wholesale promotional bags to the attendees of the benefit walk. By publicizing cancer awareness through corporate gifts, you are creating a positive impression on your target customers. One of the benefits of discharging logo imprinted bags during the contest is instant brand recall. Wit   
  • Using Promotional Polo Shirts To Promote Your Business

    Everyone wears clothing, so why not use it to promote your business? Promotional polo shirts, caps, t-shirts and other swag with your logo on it can promote your business in ways you never thought possible. Here are some unusual ways to promote your business using promotional polo shirts or other promotional apparel. Have a photo contest. Photo contests bring out the competitor in everyone. Offer a free promotional polo shirt with your company's logo on it, and offer a prize for the best photo taken of a person wearing your shirt. Hold the contest in store with customer votes deciding the winner. You get multiple opportunities for promotion - customers must visit your store to get their t-shirt, drop off their photo and vote for their favorites. In addition, you'll get the publicity generated by the contest and the exposure of all those people wearing your logo on their chests. You'll also get great promotional materials for months worth of advertising in the form of ph   


Make Coffee Mugs Your Tool for Promotion