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Knowledge Base Articles

  • China Canton Fair - Launch Your China Business Within 10 Days

    China Canton fair is a great opportunity for small to mid-size business owners, aiming to start their import business from China. But how and where to start? Here is a checklist and some advices, things to do before arriving in China, for visiting Canton fair. Identify the right phase from the organizer's fair-schedule, to be able to locate the right suppliers for your item at the fair. Canton fair has 3 phases, each phase is 5 days. Book your flight ticket to Guangzhou or Hong Kong. Flights to Hong Kong are more common. Book your hotel in Guangzhou, Dongguan or Shenzhen. Guangzhou is very expensive. We prefer to stay in Shenzhen. Apply your visa for China. Identify and locate your possible suppliers. Make a list with their booth numbers. Prepare at least 200 business cards and some other PR material of your company. Prepare a passport picture.    
  • Promotional Plastic Mugs - Benefits & Points to Take Care Of

    Promotional items are the best ways for advertising your brand. These items, imprinted with your brand name in bold will remind the customer of your brand every time they will be used. One of the most effective promotional items are the promotional plastic mugs. There are various benefits of using these as your promotional product. Some of them are discussed below:- These plastic mugs are very durable. The longer these mugs will be used, the longer they will promote your brand, because only when they are used, your brand name is noticed by the customers. Your brand will remain in their memory as long as they use the mug. The promotional plastic mugs are an item of utility. If it is not used for drinking purposes, it can also be used for keeping stationery items like in case of a pen stand. This way it will be used as a desktop accessory which will remain in public view at all times, thereby increasing your brand visibil   
  • Eco-Friendly Glass Water Bottles

    The issue of the conservation of the environment is a subject of concern and something that should be the responsibility of everyone. If we want to keep our environment as healthy as we can, we ought to start doing so by becoming eco-friendly. One way to do so is by using eco-friendly glass bottles that are reusable instead of using plastic water bottles. If you are interested in keeping a healthy lifestyle while at the same time playing their part in looking after the environment will use an eco-friendly water bottle. These bottles have become many people's favorites. Because many people are knowledgable and well versed in issues of environmental hazards especially the use of plastic containers, eco-friendly water bottles made of glass have become preferable. Glass has no chemical liner as contrasted to plastic which is damaging to the environment particularly when it is not disposed of in the correct manner. Many promotional compan   
  • Think Ahead With Promotional Gifts

    Marketing experts, across the globe, are unanimous in two points with reference to promotional gifts:- Any company can use promotional gifts to promote their business The future use of promotional gifts will only increase and they will be more effective in times to come. What makes promotional items a promotional vehicle of the future? Online experts believe that in future companies will try to concentrate on selective audience and will focus their strategies on niche markets. A research paper from Baylor University indicates five recent trends in relation to promotional products:- Advertisers are only beginning to learn the advantages of a complete marketing strategy comprising of both mass media advertisements and promotional gifts. There is too much congestion in the mass media which is creating an ever-increasing opportunity for promotional gifts programs. Companies have realized that in case of mature markets, especially i   
  • Avoiding Some Common Mistakes Can Get Your Advertising Maximum Benefits Through Promotional Items

    Promotional Merchandises make sure that your company brand is visible to your target audience and prospects effectively. Promotional products are very helpful in brand building and brand recognition. Over the years, branding has evolved as one of the most popular concepts in the marketing world. Your company's brand is reflected by its name, logo and message onto some promotional item. Promotional items like mugs, polo shirts, ballpens, pencils, pens, markers, lip balms, candles provide you with an excellent opportunity for making your company brand globally visible and advertise it in an inexpensive way. ECO friendly promotional items, blankets, sports bottles, toiletry bags, beach balls, flags, magnets, torches, stickers, shoulder bags, vases, bowls, briefcases, business bags, flasks, gift sets, letter openers, luggage tags, purses, accidents kits, car accessories, computer accessories, flip flops, ice scrapers, pen knives, screwdriver sets,