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Knowledge Base Articles

  • Green Promotions: Tote Bags?

    Environmental preservation and 'going green' are perhaps some of the most popular buzzwords nowadays, especially when it comes to commercial organizations such as manufacturers. Let's face it, we have very limited resources on our planet earth, and we are quickly running out of them. Clean air, clean water, even land itself is a scarce resource now. Everyone is worried about conserving the environment and saving the world for our future generations. Businesses need to promote themselves, but is it necessary that they do it at the expense of the environment and our natural resources? Green Promotions? Promotional activities are always good for business, but have you really considered what non-monetary costs are involved? Sure, giveaways are a great way to communicate your products or service to the public but that wastes a lot of natural resources. One alternative would be to rely on electronic sources but that doesn't always work eithe   
  • Promotional USB Flash Drives - Buyer Beware

    When you think of the promotional USB flash drive industry what words come to mind? Deception, scandal, fraud? I am guessing no. However, for those looking to purchase customized USB drives those words may be closer to your reality than you think. Buyer beware, this is a perilous industry. The majority of USB drives come from China. Virtually no USB Wholesaler carries inventory. This means that they never physically see your product. Therefore, quality control is a serious issue and the possibility of receiving defective flash drives is pretty high. Below are some of the more common mistakes that wholesale USB consumers make and some advice that will help you avert these pitfalls: Penny Saver #1: Saving $100 can cost you $1000's! Do not put your brand in the hands of an untrustworthy USB provider. Problem #1: Buying low quality wholesale USB's can ruin your professional credibility! 90% of USB horror stories start right here.    
  • Top 5 Benefits of Using Promotional Mugs

    A proven marketing technique that companies use to promote their brand is by using promotional merchandise. One of the most popular items are promotional mugs, where you can customise and print your logo or message for all your customers to see. Here are the top five benefits why you should consider them for your next marketing campaign: 1. Maximising Exposure The obvious benefit of producing your own range of printed and promotional mugs is to get your brand exposed on an item that almost everyone uses everyday. Think about it, since most employees like to have tea or coffee at work, they are bound to find an abundance of mugs in the kitchen. Some people even like to use travel mugs, which are portable and have the potential to be seen by a wider marketing audience. The more people that see your mug, the more exposed your brand gets, and create potential interest from customers. 2. Practical and durable Promotional mugs are items whic   
  • Promotional Plastic Mugs - Benefits & Points to Take Care Of

    Promotional items are the best ways for advertising your brand. These items, imprinted with your brand name in bold will remind the customer of your brand every time they will be used. One of the most effective promotional items are the promotional plastic mugs. There are various benefits of using these as your promotional product. Some of them are discussed below:- These plastic mugs are very durable. The longer these mugs will be used, the longer they will promote your brand, because only when they are used, your brand name is noticed by the customers. Your brand will remain in their memory as long as they use the mug. The promotional plastic mugs are an item of utility. If it is not used for drinking purposes, it can also be used for keeping stationery items like in case of a pen stand. This way it will be used as a desktop accessory which will remain in public view at all times, thereby increasing your brand visibil   
  • Wholesale Mugs As Effective Promotional Tool

    The concept of promotion is nothing new and companies have been making use of different items for the promotion of their products and services for a long time now. Why do you think big beer companies and tire companies distribute calendars to their customers? They do not do this out of any charity; they have advertisement of their name and logo behind this motive. There are many instances when promotional items become renowned among the customers so much that they await its arrival patiently. One such example is the calendar made by Pirelli. They make tires but cleverly distribute their calendars with glamorous models and these calendars are now probably known more than the company itself. There are countless gift items that a company can use to promote its products but in recent years coffee mugs with the names and logos of companies printed over them have become very popular. These mugs are chosen primarily because they are used by the customers regul