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4 Promotional Items With ImpactPromotional merchandise can be extremely effective in creating a physical presence for a brand or corporate image. The general rule is the better placed the merchandise, the higher the impact. Good quality promotional products, particularly long lasting items, have a continuum of uses and applications that make them work well in any environment. An imaginative promotional approach sticks, and it establishes a brand like nothing else. Types of promotional items and marketing values Promotional items are generally valued comparatively on their "retail" value. This is actually a pretty natural response to any gift item. Something worth $10 is more valued than something worth $1. With promotional items, therefore, the perceived value of the items is highly relevant. The novel, mid and high value promotional items, can be very good, even surprising, promotional assets. Their marketing value is considered higher than their retail value, mainly because they're very stron
Personalized Sports Bottle Promotions Combat the Environmental Hazards of Bottled WaterThe environmental hazards and health risks of drinking bottled water are making the evening news and the front pages of newspapers around the country. Including a personalized sports bottle in your next promotion is a smart, timely, socially conscious, and environmentally friendly way to promote your message. The health risks of BPA (or Bisphenol A) and the DEHP (Bis 2-ethylhexyl phthalate) on developing fetuses, infants and children have been widely circulated throughout the media for the last few years. Who would have thought that something as harmless looking as bottled water could cause miscarriage, birth defects including genital deformities, impotency, child obesity, thyroid complications, irregular dopamine activity resulting in hyperactivity, and increased risk of breast and prostate cancer. However drinking bottled water is not just a health risk, it is one of the most environmentally damaging practices of the 21st century. He
The Top Classes of Promotional ItemsAdvertising campaigns that feature promotional items are among the most effective, but you may be wondering what types of promotional items are the most popular. According to the sales figures reported to the Promotional Products Association International (PPAI), these are the top five categories of promotional products and the market share that each of them holds. Promotional Apparel With 22.5% of industry sales, promotional apparel is the leader in categories of promotional items by a runaway 10%. These figures include promotional caps, t-shirts, polo shirts, jackets, sweatshirts - anything that is worn. What makes wearables so popular? For one thing, they appeal to both customers and employees, and are bought for a wide range of reasons. They can be part of a motivational strategy or bought as incentives for staff. In many cases, they are bought for wear as uniforms or to be worn by employees for special events. T-shirts and caps are among the most popular giv
Being Innovative With Promotional USB Flash DrivesPromotional USB thumb drive is becoming one of the most popular products that are being gifted by various companies these days. Anyone who uses computer system needs to compulsorily have it. This little tool is a simple and portable memory storage device, which can store large amounts of data and can be easily carried in the pockets. The earlier versions of portable storage devises like the floppy drive had limitations of being bulky and with little storage capacity. USB flash drive has overcome such limitations in a big way. These storage drives are used by people worldwide, as they are portable and extensively used in storing many things besides data. To mention a few, people use them for saving pictures, music and videos as well. Hence, this little device is strategically used as promotional product. This little product can effectively promote your business if used as promotional merchandise, especially because of its durability, po
Why Sports Bottles Trump Plastic Water BottlesBuying a case of bottled water is convenient. It cuts down on time for busy individuals especially athletes. They can just grab one and go. But did you know that one fourths of bottled water is tap water? Or that the bottled water industry made upwards of 4 million dollars last year? That's a humongous amount of money for something consumers can get practically for free by the turn of a knob in their own home. Cutting down on buying bottled water is not only great on our eco-system but it also saves money. The best solution for this is to get a sports bottle or a permanent water bottle of sorts which can be customized to fit any design. The most obvious and best reason to own a personalized sports bottle is that it's earth-friendly. Bottled water is typically made out of plastic. Plastic is a big detriment to the planet because for one plastic is made from petroleum which is a limited resource. Two, plastic is mostly non bio-degradable. It stay