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Knowledge Base Articles

  • Wholesale Business - What Are All the Significant Functions of Wholesalers?

    Wholesalers are the middlemen between the manufacturers and retailers. They mediate between other wholesalers and retailers as well. They buy products from producers and sell them to retailers. In most of the cases they avoid dealing directly with end users. Their functions include negotiating prices with manufacturers, promoting the business, handling the products, processing inventory and data, pricing, budgeting and financing and assisting the clients in marketing. Though the wholesalers can be eliminated, their functions must be taken care of by some other body like producer or the customer or another mediator. Very few manufacturers will have time to concentrate on such marketing activities and they cannot sell piece by piece according to the end user's requirement. Eventually the consumers will not require products in bulk as well. There must be someone to purchase in bulk from the manufacturers and sell them piece by piece to the end use   
  • Promotional Pedometers: Effective Tool for Fitness Related Campaigns

    Technology entertains us and life has become more convenient and comfortable through it. We live in an extremely competitive world, where 'All work and no play' is its character. We've been too involved in our jobs that our health is often neglected. 'Health fitness' is the world's wake-up call! - After all, a hectic busy life is an inevitable thing in this modernized period coupled with the problem of obesity and other unhealthy lifestyle or diet. While the world is reviving its consciousness about health fitness, taking initiative as a promoter for healthy ways of living will bear 'enormous positive impacts' on your company. For this busy life, a device that's cost effective and easy to use will work miracles for promoting a healthy lifestyle. Promotional pedometers are effective devices for a fitness related campaign. Pedometers are those electronic devices that count a person's step by detecting the movement of the hips. It is wi   
  • Promotional Pencils Are Cheap Advertising and Marketing Alternatives

    Let's be honest -- times are challenging these days. The movements of the market will make a business owner ponder if he would have enough to support his enterprise or even spend for a quick and easy promotional method that could ascertain that clients would keep on patronizing his business. Everybody knows that an enterprise grows fastest with the aid of clients and financiers. Consequently, it is vital that an enterprise get to keep customers' loyalty. You complete this through the dispersal of promotional gifts. However since administering funds for a useful promotional freebie must not be carried out in haste, it could be the smartest approach to use merchandise that wouldn't cost much but still reach its target efficiently, pretty much promotional pencils. Promotional printed pencils certainly are the more ideal replacement for printed pens mainly because pricing is often a vital aspect for businesses that are opting for the best items for   
  • China Canton Fair - Launch Your China Business Within 10 Days

    China Canton fair is a great opportunity for small to mid-size business owners, aiming to start their import business from China. But how and where to start? Here is a checklist and some advices, things to do before arriving in China, for visiting Canton fair. Identify the right phase from the organizer's fair-schedule, to be able to locate the right suppliers for your item at the fair. Canton fair has 3 phases, each phase is 5 days. Book your flight ticket to Guangzhou or Hong Kong. Flights to Hong Kong are more common. Book your hotel in Guangzhou, Dongguan or Shenzhen. Guangzhou is very expensive. We prefer to stay in Shenzhen. Apply your visa for China. Identify and locate your possible suppliers. Make a list with their booth numbers. Prepare at least 200 business cards and some other PR material of your company. Prepare a passport picture.    
  • Personalised Water Bottles Are a Great Addition to Any Marketing Campaign

    Personalised water bottles are a great addition to any marketing campaign where you wish to have your customers continually use your bottles. For those who participate in sports frequently, being able to keep track of their bottle is vital for their health and hydration as they play. Whether for fun or on a professional level, this need does not change. Because of this, it is possible to take advantage of the needs of the average athlete for your promotions. However, if you wish to do this, you need to make certain that your bottles meet several important criteria. This will determine if your bottles will be used long term by your target audience. Personalised water bottles need to be functional. They need to hold sufficient water to be useful while still having a good shape and high level of durability. If you wish to have athletes pay for your bottles and their personalization on it, you need to make certain that your bottles are stylish. The   

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