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Knowledge Base Articles

  • Imprinted Promotional Products Are One Of The Most Cost Effective Forms Of Advertising Today

    In the multi-billion dollar promotional products industry, corporations bought a record breaking 11.9 billion dollars worth of promotional products in 2006 alone. The promotional products industry has been around for over 100 years and has grown into one of the most utilized forms of advertising available in today's marketplace. Just look around you, even in your own home, take note of how many promotional products you see and use everyday. Promotional products are quite possibly the longest lasting advertisement a business can utilize and should be an integral part of any marketing campaign. Used in just about any promotion or marketing plan, promotional products will add longevity with the use of unique and customized items displaying a logo or message with staying power. Successful companies today, both large and small, use promotional products in integrated marketing to enhance relationships with their customers as well as employees. One of the most cost effective to   
  • How To Define Promotional Products

    As a rule, promotional products are imprinted with a company's name, logo or message. They include both decorative and useful items of merchandise that can be incorporated in marketing and communication campaigns. Items are used to endorse a product, service or company agenda and can include business gifts, and awards, prizes, commemoratives and other decorated or imprinted items. Promotional products that are imprinted and distributed free are referred to as Advertising Specialties. Imprinted promotional gifts that are given as an inducement for a precise action are known as Premiums. Business gifts, awards and items that commemorate are also known as promotional products. The importance of promotional products is in their power to carry a message to a targeted audience. The products are both useful to, and appreciated by, the recipients; consequently, they are retained and used. Rewards for using promotional products Promotional products are flexible, subs   
  • Personalized Water Bottles Are a Great Gift For Active Customers

    Personalized water bottles are an excellent way to keep your bottles separated from your team mates when you participate in sports. With many people concerned over hygiene and general health, being able to keep your water separated from others is a good way to keep yourself healthy. This helps to prevent the spread of illness on sports teams by limiting the amount of exposure to germs that you and your team mates must endure. These bottles are even more important for sports that involve a lot of moving and leaving your items unattended. As many people have very similar looking bottles, personalization can go a long way to preventing any mix ups in equipment after games and events. When you are purchasing personalized water bottles, there are a few things that you will want to keep in mind. First, your bottle needs to be a type that fits your needs. If you ride a bicycle often, you will want a cycling bottle that fits your cage and lifestyle. If   
  • About Chinese Wholesalers

    If you are looking for great deals on wholesale products, buying through a Chinese wholesaler may be a good idea. You may find wonderful items such as furniture, office equipment and clothing. Many wholesale suppliers may send you samples of items in which you may be interested. Their items should comply with safety standards and ensure that certifications are available from them if needed. Many Chinese wholesalers accept payments using popular payment processors to guarantee that your payments are convenient and secure. Significance     Using a Chinese wholesaler can save you a lot of money. If you shop at department stores, you will pay almost double for the same item that you can get directly from the manufacturer. The shipping rates may be higher than normal, since the items are being shipped from China, but the total cost is still less than that offered by local merchants. Considerations     Be sure that the who   
  • 3 Essential Places To Visit In Shenzhen, China

    Shenzhen is a city of over 12 million people located in Guangdong Province, China, directly on the border with the New Territories of Hong Kong. It's likely that your travel guide to China does not say much about this city except to dismiss it as industrial and good only for cheap knockoff shopping. Similarly, if you ask people in Hong Kong about Shenzhen, they will pretend to think it's still a small town full of knife-wielding thieves and you shouldn't even consider going there. Both these impressions couldn't be further from the truth. Shenzhen's incredibly fast growth is the reason travel books are out of date, and perhaps Hong Kong people's snobbishness about the city stems from a certain fear and envy of this shiny wealth center on their doorstep! Modern day Shenzhen is a vibrant, cosmopolitan city that offers a wide range of cultural and leisure venues for tourists, as well as unrivalled shopping and dining. If   

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