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Knowledge Base Articles

  • Are Plastic Water Bottles Eco-Friendly? Frank and True Answer Here

    If you ask me, are plastic water bottles eco-friendly, the frank and simple answer is going to be - No. On the contrary they are extremely harmful for the environment. The irony is that though many of us claim to go "green" and say "no" to plastic bags, we still continue to use plastic bottles! The funny part here is that unlike plastic bags which are harmful for the environment alone, the plastic water bottles are actually hazardous not only for the environment but for the user's health too. This is shocking as well as alarming. Here is why I answered no to the question - are plastic water bottles eco-friendly: - Plastic has the property of leaching into the water and contaminating it. Phthalates and BPA are the harmful by-products generated from plastic and consuming water containing these can cause various health problems. - These plastic bottles are not recyclable. In fact not many of us take the due care of throwing them    
  • Wholesale Umbrellas - How Will You Save Money When Buying Promotional Umbrellas?

    There are countless advantages to buying wholesale umbrellas. Many companies do benefit a lot through discounts and deals on offer, especially when ordering them for their promotional marketing campaigns. Whenever you order a product to be made to your requirements, you have to pay for a set up fee so that your templates and designs can be loaded into the machine. Whether you are ordering one hundred or ten thousand units, this cost is the same. However, when you average this fixed cost across considerably more units, the cost drops significantly and this is the reason why buying wholesale will save you on the production of the umbrellas.Furthermore, by combining them into one shipment, the freight costs will be considerably lower, ensuring that you have a higher chance of keeping your marketing campaign in budget. Here are four things to consider when using umbrellas in your promotional marketing campaign: 1. Good quality whole   
  • The Best Marketing Tool For Thirsty People - Promotional Water Bottles

    The in-thing in marketing today is the use of promotional products. Market research has proved that the most effective marketing strategy which will undoubtedly increase revenue is the distribution of promotional products. Consumer companies are now opting to imprint their logo and trade-mark on practically any item which is commonly used by consumers - joining the bandwagon is Promotional Water Bottles. Selecting an item of this type can be considered as a wise move, since it is a product that is used practically by every person. Your brand awareness and promotion will be successful due to this simple reason. Other reasons are - it is a very cost-effective mode for advertising. Printing your company details on this product will be very economical and these water bottles are taken by people just about anywhere. They are taken on trips, for walks, to the park and many more places, and they are a very essential item for bikers, joggers, walkers o   
  • Promotional Gifts - Ultimate Business Strategy

    The four important components of marketing are: product, price, place and promotion. Promotion is the communication with clients or customers using advertising (print, T.V, etc), public relations, point of sale and word of mouth. To make your business successful or to derive expected business profits, you need to focus on these 4 P's. The fierce competition in the market doesn't give much scope to play with product, price and place. Every company more or less is on same ground on these. The fourth P i.e. promotion provides the cutting edge to the company. That's why companies use astronomical amounts of money to promote their products and services aggressively. In promotional campaigns, promotional gifts play an important role. So much so that it is often referred to as an ultimate strategy in promoting businesses. Why distributing promotional gifts is an ultimate business strategy? Experts online believe that promotional products are an ultimate business strategy becau   
  • Custom Promotional Items - Make Them Work

    How you can use Custom Promotional Items The best thing about custom promotional items is that you have a good amount of options. If you choose the wrong promo item, than you might do more harm than good. You have to be willing to spend more money on a product that will work instead of settling for a sub par promotional item. Your organization should pick a product that will work for it in a positive way. Say you work with school a lot, than try and pick something that schools can use to there benefit. Maybe binders? Custom Sweatbands for their schools basketball team? Maybe something for the professors to wear around. Once they have these they will be extremely appreciative and your company will get known throughout your community. The previous was an example of a small way in which you can use a promo item. A big example would be buying 20,000 headbands for New Years Eve in NYC. This unique promotional object would have your logo and a web ad