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Knowledge Base Articles

  • Customized Promotional Products: Perfect Business Branding Solutions for Increasing Sales

    Try to remember how you felt when you received a customised birthday cake with your name on it and was treated like royalty. "Awesome" probably describes this feeling you then had when people treated you this way. Every customised gift is relatable to this feeling and we often tend to become attached to the gift giver, emotionally or mentally. This fact has now been adopted and utilized as marketing strategies to increase business sales. Amid the contemporary cut-throat kind of competition, promotional strategy is considered to be the best method of increasing sales and is the "open secret" for staying ahead in the race. The sole purpose of promotional strategy is to introduce, persuade, and influence people; the same 3 "colours" that a sales strategy targets. Customized products impact enormously on both the giver and the receiver while providing the perfect business branding solution. Let's discuss how customized promotional products   
  • Promotional Lanyards Attract and Sustain Attention

    When you invest in customised promotional products such as promotional lanyards, you are more likely to attract and sustain attention from your customers. If you want your business to grow, then you need to keep your brand in the forefront of people's minds so that it is memorable and recognisable. That's why thousands of companies have produced their own range of lanyards and have seen a positive change. Promotional lanyards are usually customised with a company's logo or marketing message. There are many lanyard wholesale suppliers who offer this service and can help you select the best type of lanyards. There are a wide range to choose from and have the capability of providing your brand the exposure it needs. Polyester lanyards are very popular, as they are cheap, practical and durable. They usually come in flat and tubular styles are commonly used for corporate events, promotions and security. Flat polyester styles offer a larger    
  • Promotional Plastic Mugs - Benefits & Points to Take Care Of

    Promotional items are the best ways for advertising your brand. These items, imprinted with your brand name in bold will remind the customer of your brand every time they will be used. One of the most effective promotional items are the promotional plastic mugs. There are various benefits of using these as your promotional product. Some of them are discussed below:- These plastic mugs are very durable. The longer these mugs will be used, the longer they will promote your brand, because only when they are used, your brand name is noticed by the customers. Your brand will remain in their memory as long as they use the mug. The promotional plastic mugs are an item of utility. If it is not used for drinking purposes, it can also be used for keeping stationery items like in case of a pen stand. This way it will be used as a desktop accessory which will remain in public view at all times, thereby increasing your brand visibil   
  • Cycling Water Bottle - The Environmental Drinking Gear

    Contrary to what its name might imply, a cycling water bottle is not actually just for cyclists or sport enthusiasts. The title of this kind of drinking bottle has is simply derived from its functionality and line of features. For example, its slick and portable shape makes it be able to be brought along by cyclists. Also, its retractable drinking socket makes it easy and convenient for cyclists to rehydrate even while they are in the middle of a pedaling. But, just as I've mentioned, this kind of drinking bottle is not just what its name suggests. The portability of a cycling water bottle makes it a good choice for explorers and travelers, or even for daily usage of people going about their business. Students, for instance, bring this kind of bottle with them to school in case they grow thirsty during and between classes. But not only that, as many environmentalist individuals and groups out there are recommending people to use this kind of wa   
  • Finding the Right Types of Promotional Items

    An increasing number of businesses today are choosing to give out promotional items and corporate gifts to clients and even prospective recruits as a way of increasing brand awareness and engendering customer loyalty. There is an ever increasing array of different types of promotional items you can choose from. This wide diversity can sometimes make it difficult for many businesses to choose which type of items will work best for their promotional needs. One of the most popular and effective types of promotional items you can choose is corporate clothing. Jackets and shirts featuring your company name or logo are always an excellent choice for consumer and employee gifts. Each and every time someone dons one of your shirts or jackets they will be providing your company with free advertising. Keep in mind when looking for an exporter or wholesaler that you should try to find a company that will supply a wide range of different shirts and jackets   

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