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Knowledge Base Articles

  • Customized Promotional Products: Perfect Business Branding Solutions for Increasing Sales

    Try to remember how you felt when you received a customised birthday cake with your name on it and was treated like royalty. "Awesome" probably describes this feeling you then had when people treated you this way. Every customised gift is relatable to this feeling and we often tend to become attached to the gift giver, emotionally or mentally. This fact has now been adopted and utilized as marketing strategies to increase business sales. Amid the contemporary cut-throat kind of competition, promotional strategy is considered to be the best method of increasing sales and is the "open secret" for staying ahead in the race. The sole purpose of promotional strategy is to introduce, persuade, and influence people; the same 3 "colours" that a sales strategy targets. Customized products impact enormously on both the giver and the receiver while providing the perfect business branding solution. Let's discuss how customized promotional products   
  • Finding a Marketing Strategy - Promoting Your Business With Promotional Items

    What is the best way to get your business noticed? Advertising is one way, but it can have a reasonably short shelf-life. You need something that will make your target market think of you on a regular basis. Many companies have promotional products that they distribute to either potential customers to lure them in or current customers to thank them for their business, or through participation in fundraisers to reach a broader audience. These promotional items are always sold in bulk, with wholesalers offering the best opportunities for variety and price. When looking for a product to help promote your business, you need to plan ahead. It becomes part of your marketing strategy. If you are going to be providing promotional items for a non-profit fundraiser, you need to think about the following: Once you decide what item you will purchase, you need to find an appropriate wholesale supplier. There are several things to look for when sear   
  • Deliberate Customizable Water Bottles For Your Sporting Goods Business

    Biking and running are prevailing activities that men and women engage in to keep themselves physically fit. Regardless of the sports activity being engaged in, it is essential to maintain sufficient water level for ideal performance from the body. With this in mind, discharging promotional logo bottles to bikers and runners is a great way to pitch your sporting goods business. When considering using logo imprinted water bottles for bikers, your selection would be affected by certain factors. There are different varieties of bikers' water bottle but it is always decisive to deliberate the needs of the cyclist. Choose a product that is proper to the most common kinds of cages otherwise your investment will go to waste. An inappropriate water bottle will only be ignored by the client so you would end up dispensing more. The pattern of the cage should have a huge impact on where you will place your company logo. You need to confirm that i   
  • Promotional Water Bottles: How Do They Work As Promotional Items?

    It's hard to remember when plastic water bottles weren't around, whether in the gym, on the hiking trail, at sporting events, or in the park. Look in your kitchen cabinets and you probably have one, its body printed with a company's logo and contact information. That's because companies have long regarded reusable water bottles as great promotional items. But do they really work? At first glace, the idea that a drink container could increase a company's sales sounds zany. But small promo items do just that: present a company's information to as many people as possible, particularly customers and decision makers at potential client companies, in the name of drumming up more business. To determine whether an item will have its intended effect, it's best to examine it using the four criteria that predict most items' success or lack thereof: advertising space in terms of product scale, usability, appeal and longevity. Advertising Space    
  • Affordable Corporate Gift Items Possible Through Wholesale Order

    The global financial crisis has affected many sectors of society including the major companies. Due to a bad economy, a lot of people and organizations have started cost cutting in as many ways as they can. The good news is that companies that don't want to spend so much on advertising but would like to be widely promoted can turn to wholesale promotional gifts. Through these promotional gift items, a company can make people aware of its existence as well as the products or services it offers. Many companies around the world have acknowledged the importance of these products as an effective yet cost effective advertising strategy. These promotional items are best bought in bulk or wholesale to avail the buyer of a much lower price compared to ordering them by retail. Promotional gifts are great incentives for sales people who reach their quota or for loyal customers. These corporate giveaways are perfect during special events and occas   

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