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Knowledge Base Articles

  • Wholesale Promotional Products - The Smarter Choice

    Finding a way to promote your business which makes financial sense is not an easy thing to do, most of the marketing methods are extremely overpriced and the results may not be as good as expected. Small business owners who would like to create good branding for their firm will often find themselves limited by the amount of capital they possess. It goes without saying that marketing can be one of the most expensive operations which is required to get a business going, eliminating marketing from the picture would be just like trying to make a plane fly without any fuel. When it comes to advertising and brand building it is important to keep in mind that the first impression is always important, in other words, if you decide to use the cheapest possible TV advertising campaign chances are that the animation quality might not be the best, this being the case your potential customers might create erroneous assumptions about the quality of your busi   
  • Promotional Plastic Bags - What You Must Know Before Buying Them

    Promotional plastic bags have become one of the top advertisement methods used to successfully promote a business or service in the most cost-effective manner. Whether they are plastic, fabric or paper, customized promotional bags are perfect for customers when they leave your stores, carrying merchandise and food products, attend tradeshows, and go to food fairs. If you do your research well, according to the trade group Film and Bag Federation, most people will grab plastic first. Economically and environmentally, plastic outweighs paper in many ways: R approximately 94% less waterborne wastes than paper. Consumes 40% less energy than paper. Produces 70% less atmospheric emissions than paper. Generate under 80% of solid waste. Standard and reusable plastic bags cost one cent to make while paper bags costs four cents, which makes them ideal for advertising purposes. Y   
  • Aluminum Water Bottles Are an Excellent Choice for a Promotional Gift

    As a business owner wishing to generate sales and income to your bottom line, choosing the best forms of marketing to get the business name out to the general public is a must. Therefore, choosing the most effective methods to market, such as promo items, and having customized products with a company name or logo printed, is one of the most effective marketing tactics that a company can use. When choosing the products to customize, picking things like custom aluminum water bottles, or pens, t-shirts, hats, or towels, are all simple, and will ensure the lasting effect the company is trying to get in the consumer's mind, and the positive image they hope to conjure up in the consumer's mind when they see the company name. Choosing the right printing company to imprint the custom aluminum water bottles, and other promo products, is also something which a business owner has to consider when having these items customized. Making certain that the best   
  • Marketing Magic - The Many Uses of Promotional Merchandise

    Promotional merchandise is a dynamic marketing tool that has many uses for almost every business in every industry. Whether you're looking for creative advertising space or just trying to keep in touch with past customers, promotional merchandise is a unique way to get the job done. Red-hot Branding With Promotional Merchandise Successfully branding your company is no easy task. When you think about the fact that the average American is exposed to approximately 247 commercial messages EVERY DAY, you can understand the importance of creating a distinct brand. A brand will separate your company from the overwhelming flood of competitors that are constantly vying for the public's attention. One of the best tools you can use to help build your brand is promotional merchandise. In 2007, a survey organized by Source-e polled a sample of 429 respondents, two-thirds of which were labeled as CEOs, Chairmen, or Managers at their companies. According to the resu   
  • Printed T Shirts - Better Promotional Tools

    Printed T Shirts are now becoming a fad in advertising. Of course, companies can select any type of products but there is something about printed corporate T shirts that make them very famous in publicising a company. Truly, custom printed apparel is an inexpensive and undemanding way of endorsing a company. The t shirts can be given away as incentives to employees, a token of appreciation for customers, or simply a giveaway for the general audience. This creates a twofold effect. One is a sign of gratitude and the other is company message dissemination. Choosing the right style or design is imperative in promoting the business using these shirts. High quality and up-to-date designs should cover your Printed T Shirts. Costs should be within the company budget. This will help you in making your plans. Tips in Using T-Shirts for Promoting Your Business These shirts can effectively help send your message to your intended targets.