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Knowledge Base Articles

  • How to Utilize the Promotional Items

    We all love to receive attractive freebies and marketing goodies that are distributed by companies during commercial events like trade shows and other events. As per the opinion of marketing gurus, companies that offer promotional gift products during trade shows enjoy a lot more customers and casual onlookers. Distributing attractive promotional gifts at various relevant corporate events and promotional meetings can be the corner stone of the branding and advertising strategy that will really help your organization enhance the existing relationships and build several new ones. Almost all businesses nowadays crave for rapid growth and are desirous to maximize their business exposure. To do this you would need be on your toes, anticipate your competition and ensure that you don't fall behind. When compared to all other marketing and promotional strategies, promotional printed items are obviously one of the best and proven strategies of building brand loyalty. The promotio   
  • Doing Business in Guangzhou China - Things You Should Know

    Guangzhou is China's third largest city; it sits in Guangdong province and is only a two hour train journey from Hong Kong. It's also less than an hour away from Shenzhen and thus offers convenient access to most of the manufacturing heart of the mainland. It is officially a "mega city" with a population in excess of 10 million people, making it more populous than quite a few countries and it can take a while to get used to the size and sprawl of the city. Guangzhou is extremely popular for foreign companies looking to get a hold in South China, it's location is extremely useful as a transport hub and it can be more cost effective than opening a base in nearby Shenzhen which is closer to Hong Kong and thus is more expensive for property as it serves as an overflow to the island's Special Economic Zone status. Setting Up a Business As with all cities in China there are only three vehicles for a foreign company looking to open a   
  • Top 5 Benefits of Using Promotional Mugs

    A proven marketing technique that companies use to promote their brand is by using promotional merchandise. One of the most popular items are promotional mugs, where you can customise and print your logo or message for all your customers to see. Here are the top five benefits why you should consider them for your next marketing campaign: 1. Maximising Exposure The obvious benefit of producing your own range of printed and promotional mugs is to get your brand exposed on an item that almost everyone uses everyday. Think about it, since most employees like to have tea or coffee at work, they are bound to find an abundance of mugs in the kitchen. Some people even like to use travel mugs, which are portable and have the potential to be seen by a wider marketing audience. The more people that see your mug, the more exposed your brand gets, and create potential interest from customers. 2. Practical and durable Promotional mugs are items whic   
  • Promotional Water Bottles Are a Good Way to Promote Business

    Promotional items are a good way to promote the business as these help in the advertisement of goods and services. There are various promotional goods that a company can use. The choice totally depends on the purpose of the promotional materials, the budget and most importantly the target audience. The promotional items that a company chooses should be something which appeals to their potential customers. Promotional water bottles which carry the logo of the company are one of the best promotional items that a company can give out to employees and customers and clients. These are something which really appeal to the recipients and are liked by them all. The promotional water bottles are a good way of promoting the company as these can easily carry the logo of the company and these are not very expensive also. These bottles can be used by the recipients in their daily life and these also remind them of the company as they see the logo of the com   
  • Reusable BPA Free Aluminum & Stainless Steel Water Bottles

    When the heat rises so does your need for hydration. You need water to keep your body temperature cool so you don't get overheated. If you are a person that is on-the-go, you need something to carry your water in at all times, something that will keep your water cold. What you need are reusable BPA free aluminum or stainless steel water bottles. Reusable aluminum and stainless steel bottles are the choice bottles. They are BPA free, which means they do not carry a synthetic hormone that can mimic estrogen and cause prostate cancer. The fact that they are reusable makes them eco-friendly. So, aluminum and stainless steel water bottles are good for your health and good for the environment. Reusable aluminum and stainless steel bottles can be purchased factory direct blank or printed. So, if you are a business owner and want to use BPA free water bottles as your promotional gifts, you probably won't decide to purchase them blank. You wil   

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